Cesar Ignacio Rodriguez Julia Email & Phone Number

Madrid, Comunidad De Madrid, España

• The Topps Company is a leading creator and marketer of sports and entertainment trading card and sticker collections.
• Develop a localised sales & marketing strategy for the region through leveraging existing distributor relations and opening new channels to market
• Drive and execute initiatives for marketing and sales channels throughout the 6 countries that support the health and growth of the business.
• Manage licensor locally including the relation with all football clubs of my region that are present in our portfolio.
• Create a product strategy working with cross-functional teams from the US and the UK
• Full P&L responsibility for marketing and sales for the region

Madrid, Madrid, España

Madrid Y Alrededores, España

• eu.promotions offers effective Retail Marketing Programmes to increase sales and market share of retailers and petrol stations across the World.
• Responsible for the Spanish and Portuguese market.
• Account management of existing clients, mainly food retailers and petrol stations.
• New business development.

Madrid Y Alrededores, España

• Deliver budgeted sales for all Brompton products across Spain and Portugal.
• Develop and expand the retail network.
• Identify, target and prospect new customers. Open dealerships, negotiate agreements and close sales.
• Explore new routes to market like online sales, click and collect and B2B.
• Build the annual business plan for the region.
• Monitoring and reporting on region through monthly KPIs against budget and annual business plans.

London, Reino Unido

• Manage current portfolio of global and regional toys and publishing partners across the EMEA region.
• Responsible for driving revenue and growth across key categories in the WB portfolio.
• Define the long term regional strategy for each category.
• Handle multiple aspects of both regional and global accounts, including, product development, sales plans and marketing in order to maximize revenue and achieve financial targets.
• Identifies potential regional new licensees in EMEA, taking a leading role in the pitch, negotiations, draft of the deal memo and management of the deals.
• Quarterly forecasting process, working with the markets, finance and clients.

Madrid Y Alrededores, España

• Manage portfolio of licensee for Spain and Portugal.
• Develop and implement category strategies and action plans for all WB brands in the four categories.
• Identify new strategic partners leading the sales pitch and negotiation of potential deals.
• Financial seasonal planning of sales and incomes.
• Regular liaison with the US and EMEA teams to ensure strategies are aligned.
• Support licensees in creative product development in order to assure added value ranges of products, liaising with Brand Assurance team.

Madrid Y Alrededores, España

• Financial seasonal planning of purchases, sales and stock levels of a 70 Million € category (in terms of sales).
• Lead and coordinate all the product development and purchase process from the design of the article to the price and logistics with the import department and the Carrefour Shangai Global Sourcing. Frequent sourcing.
• Analyze actual sales to monitor progress and develop promotional sales taking care of the financial indicators.
• Control all the promotional tools such us prices, catalogues, and in-store promotions.
• Lead the sports area of the 142 hypermarket of Carrefour Spain, giving support and assistance to the stores.
• Lead and coordinate the activities of the distribution team which involves reviewing performance by products and manipulating available stock.

Hong Kong

· Writing market researches about different sectors with interest for Spain.· Elaborating reports about the economic situation and opportunities in the area.· Organizing events, such as trade fairs and commercial missions for the promotion of Spanish goods and companies in China.· Advising on commercial and legal issues to Spanish companies desiring to.

· Coordinating and controlling the financial information and systems of the 8 countries where the group is.· Performing the financial information systems of the company AS-400 and SAP.· Management Information System Reports.

· Granted by the “Leonardo Da Vinci” program of the EuropeanUnion.· Elaborating the business plan for the following years.· Controlling the financial situation of the association.· Administrating the resources of the association.· Controlling the monthly payments and collects.

Mba, Distribucion Comercial

Intensive Course In Foreign Trade

Bachelor Of Laws (Llb)

Bachelor Of Business Administration (Bba)