Developing and executing full funnel digital strategy for the most premiere baseball/softball bat in the industry.

Provide thought leadership for brand and DR initiatives. Act as SME for the display channel globally while driving the strategy and for the US market. On a daily basis I make data driven optimizations, communicate results, and provide ongoing consultation for all markets. Designated channel champion for designing and executing multivariate tests to exceed DR objectives.

I’m an eCommerce Digital Marketing professional that has experience in managing brand and direct response focused campaigns for both domestic and international markets. I have hands on experience in media planning, media buying, and execution of product focused campaigns. I apply working knowledge of the holistic media mix from offline to online within the paid, earned, and owned ecosystem to meet campaign objectives.

Provided consultative services to small businesses to help them achieve their goals. Tailored the approach to recommend and demonstrate product benefits in efforts to allow the small and hungry entrepreneurs grow their ideas, businesses, and ultimately their dream.

Continuing the tradition of excellence at my former high school and also a traveling premiere team. Developed players at multiple levels and created unique practice plans translating to a successful game performances.