Crystal Choy Email & Phone Number

New York, Ny, Us

New York, Ny

Lead the Product Management and Operations unit in setting process standards, providing guidance, and ensuring the successful and timely completion of projects within the Public Affairs division:✓ Project Management: coordinate with stakeholders, leadership, and vendors to establish and communicate project scope, requirements, schedules, and risks for candidate and voter resource projects, such as the NYC Voter Guide, guidance documents, reports, and voter education materials.✓ Language Access and Accessibility: develop accessible print, video, and digital materials including Braille, audio, and large print formats; collaborate with vendors and internal teams to deliver materials in 12 City-mandated languages.✓ Website and Digital Content: maintain agency's public website and other digital properties.✓ Operations: provide operational support by tracking budget, reviewing RFP solicitations and vendor submissions, coordinating with the Finance team on contracts, and approving invoices.

New York, Ny

Lead the Marketing and Digital Communication unit's production team in the creation and dissemination of the agency's print and digital materials. Set standards, provide guidance, and ensure the successful and timely completion of projects in product management, language access and accessibility, and website and digital content.

New York, Ny

Lead and executed project workflows by assessing scope, creating and maintaining schedules, and allocating resources. Supervised staff and oversaw their continued professional development.Notable Projects:✓ Official NYC Voter Guide: managed multilingual production, distribution, and vendor relationships/communication; participated in RFP and contract processes; produce content for print, video, and web platforms✓ Voter Guide Submission Application: collaborated with stakeholders, internal staff resources, and vendors as product owner✓ Voting Resources: produced series of informational booklets targeting under-served audiences (e.g., formerly incarcerated, survivors of domestic violence, etc.)✓ Voter Registration Outreach: partnered with the Mayor’s Office of Immigrant Affairs to expand voter registration reach in 11 languages✓ Agency Website Redesign: spearheaded overhaul of public website in 2015 – content management, UX/design, front-end development, and quality assurance

New York, Ny

Designed, formatted, and produced print and digital materials for the agency's communications needs. Performed daily updates and maintenance of the agency website. Streamed live webcasts of meetings and events and edited/archived videos.Notable Projects:✓ Voter Engagement Materials: Candidate Handbook, guidance documents, reports, and interactive PDF forms✓ Agency Website Redesign: assisted with public website redesign in 2007 – content reorganization, front-end development, UX/design

New York, Ny

Coordinated the production and distribution of agency publications; provided quality assurance on projects; and maintained operations manual. Served as a lead member of the Voter Guide team.

New York, Ny

Analyzed documentation and reporting patterns; performed statement reviews, bank reconciliations, and compliance visits; investigated fraudulent campaign activities; and corresponded with candidates, campaign workers, and contributors.

New York, Ny

Prepared media kits and mock-ups for prospective publishing clients. Updated content and design of marketing presentations. Handled casting call forms and contest/giveaways correspondence.

New York, Ny

Handled payroll, petty cash, financial records, and monthly reports; acquired licenses and permits; created and organized database for program registrants; and designed promotional flyers and posters.

New York, Ny

Managed the Youth Employment Program with the goal of providing summer employment to participants in partnership with the NYC Department of Employment – processed enrollment applications; screened, evaluated, and provided post-program assessments and counseling for 200+ participants; recruited and collaborated with partners to provide suitable work environments; provided direction for and supervised Payroll Monitor, Worksite Monitors, Work Readiness Program Developers, and Administrative Assistant. Assisted Bookkeeper with budget modifications and monthly financial reports.

New York, Ny

Assisted with enrollment and orientation; supervised participants at respective worksites; and produced weekly monitoring reports and organized time sheets.

New York, Ny

Tutored and mentored students in nonprofit organization's after-school and summer programs – helped students with homework; created lessons plans and coordinated recreational activities; provided supervision on outings; designed annual yearbook for summer program; and trained and evaluated Assistant Classroom Instructors.

Product Management

Bachelor'S Degree, Media Arts - Computer Graphics

High School, Computer Science