At Goldenrealm, I lead with a mission to empower nonprofit organizations and mission-driven entities to amplify their impact through strategic and creative excellence. As a full-service agency, we offer a unique blend of innovative marketing, design, donor engagement, and production services tailored to the specific needs of the nonprofit sector.My responsibilities are to oversee a dedicated team of seasoned strategists, visual storytellers, and technologists with decades of combined experience, ensuring each project elevates the voice of the organization and resonates deeply with its audience. From comprehensive brand strategy development to compelling content creation and integrated campaign execution, we work as an extension of our clients’ teams, providing expertise and support that drive sustainable growth.Key Responsibilities: - Lead strategic branding initiatives that align mission-driven objectives with impactful storytelling and design.- Oversee a full-service creative team skilled in visual design, marketing strategy, and donor engagement solutions.- Collaborate closely with nonprofits to craft customized roadmaps that enhance brand identity and drive sustainable growth.- Spearhead projects that result in measurable success, including increased brand visibility, enhanced donor relationships, and amplified campaign performance.- Advocate for integrating technology and data insights into creative workflows to achieve high-quality, efficient results.

B2B companies face an uphill battle recruiting and retaining full-time creatives. Beyond cost and headcount, B2B brands are often faced with the added challenge of keeping creatives engaged in a highly competitive job market where passion can be as important as incentives. The alternatives are working with large creative agencies that move slowly and can lack the in-house attention to your brand. Or managing contractors and freelancers that often lack the caliber of quality or reliability necessary to maintain high output. Without the skills that a senior creative brings to the table all of marketing suffers (demand gen, product marketing, content marketing, events, comms) which ultimately impacts sales and revenue. Literal provides a better solution - a lean, senior creative studio team that works as an extension of your in-house marketing org on a part-time basis. You get direct access to highly experienced creatives that can understand and represent your brand inside and out at a fraction of the cost.

We empower faith-based causes with strategic solutions that drive growth, amplify brand presence, cultivate exceptional events, and maximize revenue across diverse channels. Skills: Marketing Strategy · Online Advertising · Strategic Partnerships

Full-scale branding and organizational infrastructure overhaul. Brand strategist for discovery, alignment, and core message identity.Developed brand messaging and identity documentsDesigned new brand identity, and branding guidelineWrote and designed editorial-style case for support (fundraising) bookletDesigned brand presentations and fundraising material.Marketing strategy and campaign creation.Team building and trainingOperations management and infrastructure development Social Media marketing strategy and organic implementationSocial media advertisementContent writingBlog writing

Brand strategy, discovery and alignmentBrand design and branding guideMarketing StrategyMarketing designEditorial designContent WritingBlog Writing

Full-time Creative Director, FOH ManagerPart-time Creative Director October 2012 - July 2015.Led the winning campaign strategy for KCSourceLink’s Battle of the Brands bracket-style competition in 2015, beating out major local brands such as Local Pig, Boulevard Brewing Company, and SportingKC.