Crystal Glaser Email & Phone Number

Crosslake, Mn

Manage all aspects of sales and marketing designed to achieve resort booking objectives and revenue goals to include direct development and implementation of initiatives in resort's continuing effort to deliver outstanding guest service and financial profitability. Direct daily operations of support personnel: analyze workflow, establish priorities, develop standards and set deadlines. Manage marketing budget. Provide full-service event planning for clients. Consult with customers from beginning to end to include initiating, negotiating and finalizing contracts, support services inhouse and through outside contractors, multiple progress checks for satisfaction, and post event accounting. Coordinate services to include catering, signage, displays, special needs requirements, printing and event security. Hold approximately 100 events annually. Maintains customer satisfaction to ensure retention and business growth through referrals and repeat events. Create marketing and promotional campaigns to build awareness. Built award-winning reputation in wedding industry. Received: 8 x winner of The Knot Best of Weddings Awards, 1 x winner of The Knot Hall of Fame and 5 x winner of WeddingWire Couples Choice Awards

Crosslake, Mn

Served as Sales Manager hired to grow business. Led team of 5 support personnel. Directed and coordinated activities involving sales of products and services. Monitored customer preferences to determine focus of sales effort. Result: Efforts increased company revenue, expanded client base and exceeded quarterly sales goals

St. Paul, Minnesota

I provided administrative and clerical support to the Afternoon School Principal and Preschool Coordinator. I prepared and assisted in various creative projects for all programs. I coordinated special events including Graduation, Hagiggat Hasefer and Brachot Brunch. I created flyers brochures and invitations in English and Hebrew.

I assisted the group sales account executives with preparation of events. Helped implement promotions, special events and various media assignments. I took phone reservations, processed payments and handled all questions from guests. I wrote articles for FanFair, a BI-weekly newsletter for employees.