Champion of 360 integrated communications with experience in PR, social, business communications and internal communications. I am a passionate public relations strategist with deep expertise in the technology and corporate communications sectors across the Asia Pacific region. Dynamic, determined and diligent, I’m a natural leader who thrives in fast-paced environments. I am also a versatile team player who possess strong capabilities and experience working with global and regional teams in markets like the Americas, United Kingdom, China, South Korea, Japan, Australia and Southeast Asia. My communications foundation began locally in the consumer industry. My PR background spans a variety of regional and local accounts in the technology, digital security, aviation, property and consumer industries.Passionate in tech, cybersecurity, sustainability, AI ethnics, inclusivity, and leadership. I would love to catch up with fellow communicators over coffee and keen to participate in mentorship programs as well. Drop me a message to say hi!
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Head Of Communications, AseanCisco Nov 2021 - PresentSan Jose, Ca, Us -
Communications Manager, ApjcCisco Feb 2019 - Nov 2021San Jose, Ca, UsCommunications Lead for Cybersecurity and SMB in Asia Pacific, Japan and China -
Senior Account ManagerWe Communications Sep 2017 - Jan 2019Bellevue, Washington, Us -
Account ManagerWe Communications Sep 2016 - Sep 2017Bellevue, Washington, UsSpecializes in leading regional accounts and corporate storytelling -
Senior Account ExecutiveWe Communications Apr 2014 - Aug 2016Bellevue, Washington, UsExcelled in a world of corporate storytelling across various industries and practices such as aviation, property, loyalty programs, B2B technology and consumer. Clients include Honeywell Aerospace, GuocoLand Malaysia, Qatar Airways, Bombardier, ZALORA, Irdeto and Collinson Latitude.- Effectively led APAC teams on global accounts. Worked with virtual teams and clients globally, across time zones on a daily basis - Conceptualized, executed and led successful regional campaigns through working with teams in China, South Korea and Australia and in-market pitching to countries in Asia Pacific including Southeast Asia, Japan and India- Solid local, regional and international media relations including broadcast media like CNBC, Bloomberg and BBC- Selected for WE's global exchange program to Austin, USA -
Account ExecutiveWe Communications Jun 2013 - Mar 2014Bellevue, Washington, UsSupported B2B technology and corporate accounts including Unilever, Honeywell Aerospace, Palo Alto Networks and Irdeto- Developed and executed strategic public relations programs through leading regional hub teams and working virtually with global teams across time zones- Expanded local media network to the regional and international media -
Senior Account ExecutivePr Communications Pte Ltd Jan 2013 - Jun 2013Singapore, Sg -
Account ExecutivePr Communications Pte Ltd Jan 2012 - Dec 2012Singapore, Sg -
Corporate Affairs InternCargill Singapore Jan 2011 - Mar 2011
Crystal Kung Education Details
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Nanyang Technological University SingaporeEnglish Literature
Frequently Asked Questions about Crystal Kung
What company does Crystal Kung work for?
Crystal Kung works for Cisco
What is Crystal Kung's role at the current company?
Crystal Kung's current role is Head of Communications, ASEAN @ Cisco.
What schools did Crystal Kung attend?
Crystal Kung attended Nanyang Technological University Singapore.
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