Crystal Morley, Mba Email and Phone Number
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* Strategic healthcare marketing executive with 18 years of experience leading corporate marketing communications for multimillion-dollar companies across diverse healthcare segments.* Respected organizational leader of strategic growth campaigns, crisis communications, media buys, market data collection and corporate marketing departments. Conceptualize and orchestrate communication strategies that effectively reinforce and build brand images.* Expert in company, customer and competitor analysis, product and vertical launches, industry segmentation, market projections and forecasts of revenue and expenses.Specialties / Skills * Marketing & Growth Strategies* Corporate & Client Communications* Live Event Marketing* Media Buys* Project Leadership* Client Positioning & Branding* Public, Digital & Media Relations* Vendor Management* Market Research* Business Development Strategies* Brand Management* Client Presentations* Corporate Communications* Marketing Campaigns* Product Launches* Product Positioning & Branding* Web and Print Content Development* Development of Training Materials / eLearning Sessions* Sales Collateral* Copywriting
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Senior Vice President, MarketingOne CallTampa, Fl, Us -
Vice President Of Marketing And CommunicationsCrossroads Apr 2023 - PresentGreenville, South Carolina, UsSince 2005, Crossroads has been at the forefront of treating patients with opioid use disorder (OUD). Currently operating 110+ clinics across 9 states (Georgia, Kentucky, New Jersey, North Carolina, Pennsylvania, South Carolina, Tennessee, Texas, and Virginia), we are a family of doctors, nurse practitioners, counselors, and professionals dedicated to providing the most accessible and highest quality treatment options to combat the growing opioid epidemic. We create individualized treatment plans that use evidence-based Medication-Assisted Treatment (MAT) and often behavioral health therapies to help those with OUD pave their paths to recovery. The outcomes are often life-saving and lead to significantly improved lives for our patients, their families, and their communities. -
Vice President Of Marketing And CommunicationsCleanslate Centers 2021 - May 2023Brentwood, Tn, UsA pioneer and leader in outpatient addiction medicine, CleanSlate is a national medical group that provides physician-led, office-based treatment for individuals suffering from opioid and alcohol use disorders. Founded in 2009 in response to the growing opioid epidemic, CleanSlate has grown to become an industry leader in high-quality, evidence-based care, providing medication-assisted treatment and related therapies to those suffering from the chronic disease of addiction. CleanSlate’s large footprint of centers is growing rapidly to meet the demand for its medical services in states struggling with the opioid crisis throughout the country. Learn more about our locations at www.CleanSlateCenters.com. -
Senior Director Of MarketingQualifacts 2020 - 2021Nashville, Tennessee, UsQualifacts® is one of the country’s most trusted national technology providers of electronic health records (EHR) for behavioral health and human services organizations. Qualifacts’ EHR technology and services simplify the increasing complexities facing behavioral health provider organizations across the United States, enabling them to quickly adapt to the accelerating pace of change. Qualifacts’ EHR platform, CareLogic®, helps customers focus on what is most important – client care – by optimizing efficiency and productivity while also keeping them ahead of the ever-changing regulatory and reimbursement landscape. -
Executive Director Of MarketingPatientmatters 2018 - 2020PatientMatters brings compassion and consumerism to the financial experience of care, helping hospitals and health systems offer highly-personalized financial solutions that improve satisfaction, cash flow, profitability and outcomes. Based on decades of experience, the PatientMatters IntelliPass® System brings together a comprehensive set of patient payment and advocacy solutions, along with intelligent workflow automation tools to ensure every patient is satisfied and providers are appropriately compensated. PatientMatters serves over 130 hospital and health systems in over 350 locations across the country, providing cutting-edge technology, financial tools, process transformation services with staff training and support to help deliver a new level of consumer-friendly healthcare. To learn more, visit www.patientmatters.com.
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Senior Director Of MarketingPeak Health Solutions 2015 - 2018Tampa, Florida, UsPeak Health Solutions, Inc. (“Peak”) is a leading national provider of mid-revenue cycle solutions to the acute care and physician practice markets. The Company’s customizable services, provided by over 350 HIM professionals, include remote medical coding, clinical documentation improvement (CDI), compliance and revenue integrity auditing, denials management, physician training and education, EMR-HIM optimization, preceptor development, and interim HIM staffing. Peak provides both fully and partially outsourced solutions through its domestic and offshore capabilities. Peak’s national client footprint includes multi-facility hospital systems, large IDN’s, teaching and community hospitals, and large physician practices. Peak’s government division supports the United States Armed Forces, including the Department of Veterans Affairs, Navy, Air Force and Army. -
Vice President Of MarketingPrime Healthcare Marketing 2013 - 2015At Prime, we put the humanity back into healthcare marketing. Through a balance of humanistic appeal and thought leadership, we strengthen your corporate brand by infusing an emotional connection into the solutions that your organization works so diligently to bring to market. Beginning with comprehensive marketing and growth plans, we conceptualize and orchestrate communication strategies that effectively reinforce and build brand images that are relatable to your audience. Through case studies, public/digital/media strategies, direct marketing and strategic communications, we craft your brand’s story, captivating your prospects, clients and stakeholders along the way.Our experience spans the healthcare IT market, from Radiology Benefits to RCM, from Occupational Health & Safety to SaaS models. With Prime, we will ask you the tough questions, make you think about your products and services in new ways and ultimately shape your message and brand through a unique and customized approach.Contact us today to start connecting in a fresh, meaningful way with your audience. -
Vice President Of CommunicationsXk3 Graphic Services, Llc 2011 - 2013Provided strategic guidance to new clientele through public, digital and media strategies, media buys, marketing, live events, growth strategies and brand management. Worked with established healthcare brands to bring new verticals and products to market as well as new companies seeking to establish a brand identity.About XK3 Graphic Services, LLCXK3, a recognized marketing thought leader, couples a creative approach with years of expertise across multiple industries in business to business, business to consumer and cause marketing, to deliver award-winning integrated campaigns, brand awareness and strategic development through countless mediums. Located in the healthcare hub of America, it's no wonder that XK3 has become the accomplished agency of choice to several of the biggest names in the healthcare industry.
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Marketing Specialist IiEmdeon 2008 - 2011Nashville, Tn, UsAdvanced through promotions to manage corporate marketing and communications, overseeing multiple marketing budgets and project leadership across a 14-member team. Supervised brand management, vendor management, public relations, product launches, digital marketing, sales collateral and tradeshow and event marketing across multiple segments while directing all corporate advertising.About EmdeonEmdeon is a leading provider of revenue and payment cycle management and clinical information exchange solutions, connecting payers, providers and patients in the U.S. healthcare system. Emdeon's product and service offerings integrate and automate key business and administrative functions of its payer and provider customers throughout the patient encounter. Through the use of Emdeon's comprehensive suite of products and services, which are designed to easily integrate with existing technology infrastructures, customers are able to improve efficiency, reduce costs, increase cash flow and more efficiently manage the complex revenue and payment cycle and clinical information exchange processes. -
Regional ManagerUl Puresafety 2007 - 2008Northbrook, Illinois, UsDeveloped and grew client base through strategic marketing and sales programs directed to health and safety clients. Created health and safety programs for clients to ensure compliance and maintain quality metrics. About ULUL is a premier global independent safety science company with more than 117 years of history. Employing more than 9,000 professionals, with customers in over 96 countries, UL has five distinct business units – Product Safety, Environment, Life & Health, Knowledge Services and Verification Services – to meet the expanding needs of our customers and to deliver on our public safety mission. -
Advertising Account ManagerThe Tennessean 2005 - 2007Nashville, Tn, UsEarned multiple promotions, culminating in oversight of multiple-member creative team and content development. Provided strategic guidance by developing integrated marketing programs consisting of print ads, multi-media campaigns and sales collateral for diverse clients and projects.About The TennesseanMidstate’s major daily newspaper and multi-media company.
Crystal Morley, Mba Skills
Frequently Asked Questions about Crystal Morley, Mba
What company does Crystal Morley, Mba work for?
Crystal Morley, Mba works for One Call
What is Crystal Morley, Mba's role at the current company?
Crystal Morley, Mba's current role is Senior Vice President, Marketing.
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Crystal Morley, Mba has interest in Children, Economic Empowerment, Education, Poverty Alleviation, Human Rights.
What skills is Crystal Morley, Mba known for?
Crystal Morley, Mba has skills like Integrated Marketing, Marketing, Marketing Strategy, Leadership, Copywriting, Corporate Communications, Strategy, Management, Advertising, Public Relations, Business Development, Brand Management.
Who are Crystal Morley, Mba's colleagues?
Crystal Morley, Mba's colleagues are Kate Brice, Mha, Melissa Van Asten, Demyra Cooper, Shannon Owens, Jacob Weiland, Kelly Morris, Ronnella Simmons.
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