Crystal Drover Email & Phone Number

Toronto, Ontario, Canada

Atlanta, Georgia, United States

Commercial lead responsible for driving the adoption of new fountain and equipment platforms in all channels (Foodservice, National Retail Sales & Local Market) across North America.

Canada

Leading the overall development and expansion of the Coca-Cola Freestyle platform in new markets & selling channels across Canada. Directly responsible for executing business growth strategies, commercial programs & innovation pipeline to advance the Coca-Cola Freestyle platform while driving revenue, profit and share.

Canada

Developed and executed results-driven customer-specific marketing initiatives, leveraging National platforms and aligned to annual sales plan.

Eastern Ontario

• Maintaining a customer base of 25 key accounts with 600 outlets (College/Universities, Hospitals, Professional Sports)• Preparing annual customer plans for each account and reporting results to clients• Developing and implementing strategic initiatives to drive client sales and profit growth• Soliciting new business opportunities and creating detailed proposals for public and private sector accounts• Creating opportunities to grow incremental business by placing new products,… Show more • Maintaining a customer base of 25 key accounts with 600 outlets (College/Universities, Hospitals, Professional Sports)• Preparing annual customer plans for each account and reporting results to clients• Developing and implementing strategic initiatives to drive client sales and profit growth• Soliciting new business opportunities and creating detailed proposals for public and private sector accounts• Creating opportunities to grow incremental business by placing new products, seeking additional opportunities in new and existing outlets and creating customer-focused promotions• Coordinating a team of account managers, merchandisers, distribution and service technicians to achieve a level of customer service that exceeds client expectations while driving financial results• Working as a member of the management team for the National Capital Region Show less

Ottawa, On

• Maintained a customer base of over 450 accounts, while prospecting for new customers• Developed marketing programs and exclusivity agreements to grow existing business• Acted as the project lead for the FIFA U-20 tournament – Summer 2007

Ottawa, On

• Managed sales for Shoppers Drug Mart and Pharma Plus and other pharmacy accounts in the Ottawa region

Ottawa, On

Halifax, Ns