Crystal Llinas Email & Phone Number

Eden Prairie , Mn, Us

Minneapolis, Mn, Us

Key contributor on the Corporate Email Marketing team, specialized in SFMC campaign building, testing, and deployment, boosting team efficiency and effectiveness. Coordinated with data analytics for targeted list extraction and utilized AmpScript for advanced tracking and personalization. Ensured visual appeal with Photoshop and managed a rigorous 7+ step approval process for brand and regulatory compliance.

St. Paul, Minnesota, Us

Collaborated with a cross-functional team to design, develop, and manage Salesforce Marketing Cloud solutions. Utilized Contact Builder, Automations, Journey Builder, SQL, and Cloud Pages to amplify marketing campaigns. Gained expertise in JavaScript, AmpScript, and API integrations, driving dynamic email development, data segmentation, and best practices in Salesforce Marketing Cloud.✪ Slashed technical debt by 40% through a comprehensive audit, optimizing automations, queries, data extensions, and contact usage.✪ Pioneered custom monthly reports for Advisors and Marketing teams, offering crucial insights for campaign enhancement.✪ Elevated email deliverability by 80% for our financial advisor clientele, optimizing our communication efficiency.‎

✪ Led the design and execution of 25+ monthly email campaigns for 5M+ users, using Salesforce Marketing Cloud for advanced audience segmentation. Coded using Dreamweaver with HTML and CSS, ensuring responsive design and accessibility with Litmus.✪ Managed digital assets on Amazon Web Services, crafted unique tracking links via Google Analytics, and enhanced targeted user experiences through deep linking.✪ Coordinated the creation, review, and scheduling of SMS notifications, collaborating cross-team via Asana and Slack for approvals.✪ Committed to ongoing professional growth through Salesforce Trailhead training, mastering project management methodologies, and keeping updated with B2C marketing trends.‎‎

Burlington, Vermont, Us

✪ Developed and implemented email marketing strategies for 14 HVAC industry clients, focusing on account-level campaigns, automations, and promotional and awareness content.✪ Collaborated with internal teams to craft engaging email content and unique designs.✪ Managed customer data segmentation to optimize email performance and collaborated with other marketing channels to expand email databases.✪ Consistently monitored KPIs, leveraging A/B testing and strategy optimization to drive lead generation and brand awareness.✪ Championed the inception of innovative projects to enhance product offerings while staying updated on email marketing trends.✪ Successfully strategized, designed, and executed over 256 email campaigns in 5 months, elevating marketing success for 14 clients.‎

Irvine, California, Us

Managed a broad array of marketing functions, including promotional campaigns, lead acquisition, vendor relationships, and direct reports, significantly improving our marketing efficiency and effectiveness. Streamlined distribution across multiple direct-to-consumer channels like WordPress blogs, social media, email, e-course campaigns, podcasts, and campaign landing pages, enhancing audience engagement. Developed social and email ads, planned SEO-centered content, and provided weekly/monthly KPI performance reports through Google Analytics and Microsoft Dynamics 365 to drive business intelligence. Collaborated with stakeholders for campaigns, tracked effectiveness to targeted segments, and pinpointed areas for product improvement and innovation, thus increasing overall product value.Key Achievements:✪ Boosted year-over-year product sales by 35%.✪ Enhanced lead generation by 26% through the implementation of a targeted email marketing campaign.✪ Elevated the conversion rate from 0.5% to 3% year-over-year.✪ Earned a promotion from Digital Marketing Specialist within one year due to exceptional performance.‎‎‎‎‎‎‎‎

Apex, Us

✪ Directed email marketing strategy, crafting engaging copy, designing responsive HTML/CSS emails, and executing campaigns for subscriber engagement.✪ Managed 350+ products across major retail platforms and 2 DTC e-commerce websites, overseeing pricing, sales, and vendor collaboration.✪ Leveraged HTML and CSS skills to create responsive, user-friendly WordPress landing pages.✪ Expanded email subscribers from 6,000 to 50,000 in two years, significantly enhancing reach.✪ Improved brand visibility through enhanced SEO performance and Google search ranking.✪ Developed content for 45 successful marketing campaigns, fostering engagement and loyalty.✪ Established robust international Product Information Management system (PIM) for 350+ products, ensuring consistent branding and digital asset access.✪ Recognized for exceptional performance with three promotions over a 4 1/2-year span.‎

✪ Established and operated a successful freelance photography business, specializing in wedding, portrait, and surrealist art photography.✪ Designed, launched, and managed a WordPress website tailored for SEO optimized blog content and displaying my diverse portfolio of work.✪ Drove engagement and audience growth by managing all social media accounts with original content and effective social media ad campaigns.✪ Collaborated with fellow photographers as a secondary shooter for weddings and portraits, and provided assistance in managing their social media accounts and WordPress blogs as needed.Key Achievements:✪ Achieved the first hit ranking for “Seattle Wedding Photographer” search for client using SEO principals.✪ Art Gallery Showcase for "Spectacular" Las Laguna Gallery Art Exhibit in Laguna Beach, CA. July, 2016✪ Art Gallery Showcase for "Dreamers, Misfits, and Rebels" at the CityArts Factory in Orlando, Florida. July - August, 2014.‎

Cupertino, California, Us

Provided technical expertise to resolve complex software, hardware, and/or physical damage issues across all Apple devices including Mac desktops, Mac notebooks, iPads, and iPhones. Conducted daily Apple hardware and software research to remain current on technological advances and changes to best troubleshoot and provide technical support.