Frontida Management Group (FMG) is an assisted living owner operator / third party management firm based in Kenosha Wisconsin. The company began as Frontida Assisted Living in 2009 and in 2021 was restructured as Frontida Management Group. FMG understands its clients’ need to protect their assets and increase profitability. Owners Crystal & Steve Miller own and operate five of their own facilities and see themselves as owners helping owners protect and improve their equity. Along with their team, they manage the communities' operations teams with the same values that have made them successful as operators in assisted living.FMG’s experienced team will analyze new opportunities for investors, work with the State of Wisconsin for licensing, open new AL communities, ensure quality care, compliance and optimization of revenue, oversee HR functions, and implement and promote the Frontida culture that has created and motivated award-winning teams!

Frontida owns and operates assisted living communities in southeast and central Wisconsin. Frontida provides long term care for individuals who are no longer able to live alone. Our communities specialize in individualized care which allows each resident to maintain their choices and dignity until the end of life. Frontida provides each resident with 24-hour care and attention to details that are important to each of our residents and their family members. We take great pride in knowing our residents and team members well and Frontida's values are exhibited every day: Tell the Truth * Work Hard * Follow the Rules * Love Others * Have Fun! As a result of Crystal's careful leadership in these values and a focus on healthy culture, Frontida's team members have supported Frontida in earning the Milwaukee Journal Sentinel's Top Workplace award for six consecutive years! In 2018, Crystal received recognition as the Kenosha Area Business Alliance Entrepreneur of the Year. In 2014, Crystal was honored with an award from Kenosha YLINK, recognizing her as a Future 5 Young Professional, highlighting her contributions to the quality of life in her community. She was selected as Board Member of the Year for the Boys & Girls Club of Kenosha in 2015. Crystal enjoys encouraging others in embracing a healthy culture in the workplace. Crystal's journey as an assisted living executive and emerging leader is a story with interesting twists. Crystal is an accomplished speaker and enjoys bringing a personal touch when she talks about her journey with other teams.

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