Crystal Smiley Email & Phone Number

United States

United States

Houston, Texas, United States

Capturing captivating images for clients at events, conferences or for requested projects.Have a keen eye for composition, lighting, and detail, delivering high-quality photos that meet the specific needs and expectations.Upload and organize high-quality images onto FTP site for company in a timely manner.Establish a photography shot list for specific events assigned.Develop conceptual advertisement marketing materials for print and digital media platforms.

Houston, Tx

Improve and convert all previous marketing materials from the previous VALIC branding into the new AIG Life & Retirement re-brand. Provide design assistance on finalist presentations for strategic clients over 50MM+ in assets.Focused on driving engagement and increasing contributions throughout AIG Retirement Services.Consult with marketing project managers, leading graphic designers, and writers to establish strategic design road maps for all digital AIG 200 initiatives. Help enhance all design concepts for several large institutional accounts by developing multi-level campaign deliverables such as PowerPoint presentations, fliers, email launches, informative FAQs, and brochures. Produce comprehensive creative solutions to new MEPs (multiple employer plan) by contributing custom creative visual concepts, brand enhancement, and key milestone deliverables. Understand product knowledge and the audience when working on high-profile interactive creative design solutions by transitioning marketing deliverables onto a cloud-based experiential content creation platform.Work and collaborate with the design team on all digital transformation initiatives.Assist with departmental creative concepts for in-house team building events by providing digital imagery, monthly email notifications, conceptualized meeting deliverables for high-profile campaign such as National Retirement Savings Week, America Saves Week and End of Year deliverables. Implementing and develop on future vision projects for AIG Retirement Services, Corebridge transition.

Houston, Texas, United States

Freelance Photographer and Art Director for Houston-based Plus-size lingerie company.

Design and convert all print and web collateral materials while utilizing the University of Houston brand guidelines.Design and execute projects for college and their initiatives. Collaborate with the Dean, lead researchers, marketing and communications manager and professors to develop marketing materials for all college events every semester to meet strategic objectives. Coordinate closely with on-campus print facility and local print vendors on price bids and print production. Manages work flow and deadlines for creative services projects for the college.Assist as a photographer for any college-related events, student and faculty photo sessions.

The Woodlands, Tx

•Maintain, change or rotate window displays, indoor display areas, or signage to reflect changes in inventory or promotions throughout entire store.•Create compelling ‘out of the box’ concepts for in-store displays and presentations.•Maintain high customer readiness standards; deliver a clean, neat and easy to shop store environment through maintaining accessibility standards.•Communicate closely with Sales Associates, Executives, Regional Directors, MTM’S, andBrand Vendors on new in-store products, merchandise, ideas and concepts to better enhance the shopping experience for customers. •Attend quarterly webinars and executive meetings on upcoming promotions, events, and in store campaigns projects.

Work with on-site professional Photographers, Creative Directors, and Production Team memberswith product styling for weekly ads, and E-commerce website.Execute proper styling and lighting techniques.Upload each done and edited image onto server for layout artists.Making sure all tasks given for each day are done in a timely manner.

Bachelor Of Fine Arts (B.F.A.), Graphic Design

Activities and Societies: Christian Fellowship Society

General Education

Completed a few general educational classes before transferring to the Art Institute of Houston for my degree

High School Diploma, Art, B

Activities and Societies: NAHS-(National Arts Honor Society)