Crystal Rata

Crystal Rata Email and Phone Number

Executive Development Producer @ Grumpy Studios
Sydney, NSW, AU
Crystal Rata's Location
Greater Sydney Area, Australia
Crystal Rata's Contact Details

Crystal Rata work email

Crystal Rata personal email

About Crystal Rata

A highly-able, innovative and results-driven Senior Executive Producer. With over 16 years experience in the media industry, I have a wealth of knowledge across most aspects of production while specialising in digital media and video production, with a successful background in B2B, B2C, retail, media, music, broadcasting, law, finance and advertising sectors. I consider myself to be a conscientious and honest individual, who can offer many qualities to an organisation. I have a positive personality; I take initiative; I learn tremendously fast; and I am efficient, with unrivaled tenacity. I work autonomously; I am assertive and possess the knowledge and emotional intelligence to handle most situations.I am often placed in positions of responsibility and leadership roles. I lead by example, showing that I am willing to do whatever it takes to get the job done. I am enthusiastic and loyal to my place of employment. I also pride myself on my endless wealth of ideas and my friendly personality.I have a collaborative approach to successful transformational leadership, engaging with business stakeholders at C-level / Board and 3rd parties. Able to translate business requirements into tangible, realistic strategic and creative project deliverables.Key skills and business capabilities• Budget estimates & management• IT, Technology and Business Alignment • Best Practice, Agile, Waterfall, SCRUM• Stakeholder & clients relationships management• Statement of Work, timelines & management • Management of offshore development teams• Master service agreement negotiations • Project strategies for digital development• Job Detail Reports & agency audits• Project Management Systems, JIRA, Podio, Trello...• Vendor & freelancer management • IPTV, Apps, Websites, Mobile, E-commerce• Managed a production team of up to 11 staff • Dynamic targeted advertising & optimisation• Adobe Marketing Cloud - AEM, Target & Campaign

Crystal Rata's Current Company Details
Grumpy Studios

Grumpy Studios

View
Executive Development Producer
Sydney, NSW, AU
Website:
grumpysailor.com
Employees:
23
Crystal Rata Work Experience Details
  • Grumpy Studios
    Executive Development Producer
    Grumpy Studios
    Sydney, Nsw, Au
    View
  • Grumpy Sailor Creative
    Executive Producer
    Grumpy Sailor Creative Dec 2020 - Present
    Sydney, New South Wales, Australia
    At Grumpy Sailor we believe that great stories can change lives, that technology is best when invisible and that the fundamentals of design are insight, empathy and intention.We explore new methods, new ideas and new products. We approach everything with creativity, integrity and good humour. We strive to contribute to a better global society by making the things that no one else would think to make.
    View
  • Macquarie Group
    Senior Digital Producer
    Macquarie Group Aug 2018 - Nov 2020
    Sydney, New South Wales, Australia
    View
  • 72Andsunny
    Senior Video Producer / Editor (Freelance Contractor)
    72Andsunny Apr 2018 - Aug 2018
    Australia
    Responsible for all aspects of video projects with a leading brands Google, Optus & eBay• Mentored by an industry legend Whitney Hawthorn. Her production experience is second to none• Gained more experience with above the line TVC content and top end budgets• Enjoyed coordinating much larger crews• Editing and motion graphics where required
    View
  • The Works Sydney
    Senior Project Manager (Freelance Contractor)
    The Works Sydney Jan 2018 - Apr 2018
    Australia
    Responsible for chatbot project digital delivery, including planning, creative and deployment • Brands included Optus, Sydney Opera House, Virtus and NBN• Optus Play for Perks chatbot had 200k unique users over a 6-week campaign ($2.6mil prizes) • The Sydney Opera House Seal is an engaging, creative, and interactive chatbot
    View
  • Australian Digital Health Agency
    Senior Video Producer (Freelance)
    Australian Digital Health Agency Sep 2017 - Jan 2018
    Sydney
    • Implementation of a content framework• Master service agreements with external vendors• Interviewed leaders of the health industry regarding the future of technology in the health sector• End-to-end in house video production• Consulted on rollout of Adobe Asset Management tools
    View
  • M&C Saatchi Australia
    Senior Digital Producer (Freelance Contractor)
    M&C Saatchi Australia Jul 2017 - Aug 2017
    Sydney, Australia
    Responsible for delivery of digital project• Dynamic content feeds and dynamic banner producer• CommBank AEM website component content
    View
  • Westpac
    Senior Project Manager (Contractor)
    Westpac May 2016 - Jun 2017
    Barangaroo, Sydney
    Responsible for leading the delivery of major acquisitions project & ongoing marketing production• Delivered 72 new content-driven website pages, targeting customers when most likely to switch • Optimisation of content using Adobe Target and Salesforce dynamic templates• Created 6 new AEM components to increase library flexibility• Worked with GEL team to train content managers and provide governance• Migration of external microsite into AEM environment• Restructure… Show more Responsible for leading the delivery of major acquisitions project & ongoing marketing production• Delivered 72 new content-driven website pages, targeting customers when most likely to switch • Optimisation of content using Adobe Target and Salesforce dynamic templates• Created 6 new AEM components to increase library flexibility• Worked with GEL team to train content managers and provide governance• Migration of external microsite into AEM environment• Restructure of content production and distribution• Agency decoupling for video production• Brands include Westpac, St.George, Bank of Melbourne, BankSA, RAMs, and BT• Bespoke Agile workflows in JIRA Show less
    View
  • The Monkeys
    Senior Digital Produer (Freelance Contractor)
    The Monkeys Aug 2015 - Dec 2015
    Surry Hills
    Responsible for video production department and integrated projects• Managed two midweight producers• Redesign of UBank website using AEM (Adobe Experience Management) infrastructure• Clients included UBank, IKEA, IGA, Bingle, U Bet, and University of Sydney• Created programmatic banners with over 2000 targeted iterations in one HTML5 build
    View
  • The White Agency
    Senior Integrated Producer
    The White Agency Mar 2014 - Apr 2015
    14 Argyle Place
    Responsible for Video Production Department and integrated projects• Managed Video Production Department including all forecasting and finance• End-to-end in-house production• Implemented operational change of process structures• Clients include Lion (Budweiser, Stella Artois, XXXX Gold, James Boags, Kirin etc), Nestle, Bauer Media (Cosmo, Top Gear Mag etc), Lend Lease, Turtle Wax...
  • Vml Australia
    Senior Integrated Producer (Freelance Contract)
    Vml Australia Aug 2013 - Mar 2014
    Cbd, Sydney
    Responsible for managing Kellogg's production team, including 3 midweight Producers• Campaign website execution using AEM, using existing components with JS updates• Clients included Kellogg (Special K, Nutri-Grain, Crunchy Nut, All Bran, Rice Bubbles, Sultana • Bran, Coco Pops, Be Natural, LCMs, and Corn Flake
    View
  • Freelance
    Freelance Producer, Digital Media , Editor, Camera Operator
    Freelance Feb 2009 - Aug 2013
    Sydney, Australia
    Clients Include• Billabong Australia• 8.com & Infinity Squared• The Loop • Fremantle Media Australia• Colenso• Brand Events Australia• Top Gear• 99 New Zealand• Oktobor New Zeland• Agusto New Zealand• Strategy Design & Advertising Auckland
  • Amnesia Razorfish Sydney
    Project Manager (Freelance Contract)
    Amnesia Razorfish Sydney Jan 2013 - May 2013
    Walsh Bay, Sydney
    Responsible for the launch of Samsung's TV and AV 2013 Range, creating a unique in-store display tablet application, with integrated mobile and microsite.• Created wireframes for tablet app• Managed a production team of 11 staff• Executive Producer of content videos• Client account management• Liaised with outside 3D animators and all other external technicians
  • Clemenger Bbdo Sydney
    Senior Digital Producer (Freelance Contract)
    Clemenger Bbdo Sydney Sep 2012 - Dec 2012
    St Leonards
    Responsible for delivery of digital projects• Worked with a Robotic Engineer to create an integrated Skittles campaign “Telekinize the Rainbow”• Telekinize the Rainbow won 3 x Bronze Lions at the Cannes Cyber Awards 2013 • 2x Silver awards at Cleo 2013 and AMIA Best in show 2014. • Ranked 7th Top Digital Campaigns of 2013 on The Directory Big Won Rankings 2013• Clients Included Virgin Australia, Mitsubishi, Hungry Jacks, Skittles, MLC, Foxtel, Toshiba, FedEx...
  • Lowe303
    Executive Producer, Digital (Freelance Contract)
    Lowe303 May 2012 - Jul 2012
    Sydney, Cbd
    Responsable for management of the Digital Production team• Full scope of projects including budgets, wireframes, timelines and statements of work• Executive Producer of digital projects including Websites, Mobile and Microsites, Mobile Applications, Facebook Applications, Banner & Pre-roll Advertising (including iOS interactive advertisements) and Digital Campaigns
  • Bashful
    Digital Manager (Freelance Contract)
    Bashful Jul 2011 - Dec 2011
    Surry Hills
    Responsible for all digital projects• Produced all digital projects including Websites, Ecommerce sites, Microsites, MobileApplications, Facebook Applications, Banner & Pre-roll Advertising and DigitalCampaigns etc
  • Billabong
    Digital Producer, Editor
    Billabong May 2008 - Feb 2011
    • Launched the Billabong Channel on Sony’s BIVL IPTV Service.• Created wire-frames and user specifications for Billabong Channel.• Liaised with external clients and technical producers.• Defined all technical procedures.• Edit news feeds and highlights packages for Surf events.• Provided training and instruction Manuals for Digital Content Manager.• Encode and upload content daily, with a number of compressions, to FTP sites and Billabong websites.
    View
  • The World
    Extensive Travel Throughout The World
    The World May 2008 - Jan 2009
    During this time a traveled through South America, Europe, Morocco, and South Africa
  • Mtv Networks Australia
    Producer Digital Media
    Mtv Networks Australia Feb 2006 - May 2008
    Sydney, Australia
    • Launch of 6 mobile channels across Australia and New Zealand (MTV, Nickelodeon, Nick Junior, South Park, TMF, and Billabong). This was done over 5 Telecommunication companies.• Created wire-frames for mobile channels.• Launched MTV broadband channel “Overdrive” and a number of other websites. • Received award for Innovation in Production (Television) at the Australasian Content and Technology Awards, for our production at the 2007 MTV AVMA’s. • Produced exclusive local… Show more • Launch of 6 mobile channels across Australia and New Zealand (MTV, Nickelodeon, Nick Junior, South Park, TMF, and Billabong). This was done over 5 Telecommunication companies.• Created wire-frames for mobile channels.• Launched MTV broadband channel “Overdrive” and a number of other websites. • Received award for Innovation in Production (Television) at the Australasian Content and Technology Awards, for our production at the 2007 MTV AVMA’s. • Produced exclusive local content (eg The Diary of Dizzee Rascal) and was responsible for production budgets.• Researched industry trends and implemented new digital initiatives.• Mobile Edit content creation for Good Vibrations and V-Festival events.• Liaised with international teams to ensure our content was seen throughout the world. • Created a digital production team and managed this team on all production aspects. • Created encoding specifications, tape-less workflows, ftp protocol, mobile content distribution, web content distribution, and worked with a range of CMS’s. Show less
  • Oktobor Interactive
    Editor, Dvd Author
    Oktobor Interactive Sep 2005 - Feb 2006
    Auckland, New Zraland
    • Worked as a Freelance Digital Video Editor at oktobor- “Australasia Production House of the Year 2005”. • Primary Editor for Interactive department.• DVD Authoring.• Extended use of EDL's and other secondary media.
    View
  • Xstv
    Editor
    Xstv Dec 2004 - Sep 2005
    Auckland, New Zealand
    • Edited and mastered 19 half-hour shows for network television. • Associate Producer - format and story telling was entirely up to me. • Motion graphics - from titles, keys, integrations, animation, to credits.• Extreme sports editing.• Creation of a mobile edit suites. • Multi-clip sequencing. • Distribution to major phones networks for Internet streaming and major television networks for news broadcasts.
  • Juice Tv
    Editor, Producer, Director Of All Interviews, Camera Operator
    Juice Tv Feb 2002 - Dec 2004
    Auckland, New Zealand
    • Promo Producing and Editing whilst working to deadlines.• Camera operation on major artist interviews.• Producer for all major artist interviews. • Cine tape operation.• Promo´s - concept, script, shoot, edit, and prepare for broadcast. • Time management and efficiency, attention to detail, initiative in fast decision-making.• Maintaining client relationships.

Crystal Rata Skills

Video Digital Media Producing Television Content Strategy Digital Marketing Motion Graphics Broadcast Video Editing Advertising Integrated Marketing Directing Creative Direction User Experience Dreamweaver Final Cut Pro Film Animation Digital Video

Crystal Rata Education Details

Frequently Asked Questions about Crystal Rata

What company does Crystal Rata work for?

Crystal Rata works for Grumpy Studios

What is Crystal Rata's role at the current company?

Crystal Rata's current role is Executive Development Producer.

What is Crystal Rata's email address?

Crystal Rata's email address is cr****@****ail.com

What schools did Crystal Rata attend?

Crystal Rata attended Npghs, University Of Waikato.

What are some of Crystal Rata's interests?

Crystal Rata has interest in I Have A Vast Number Of Interests, I Love Everything About Music, I Play Six Instruments, Snowboarding, Netball, Touch Rugby, Basketball, Skateboarding.

What skills is Crystal Rata known for?

Crystal Rata has skills like Video, Digital Media, Producing, Television, Content Strategy, Digital Marketing, Motion Graphics, Broadcast, Video Editing, Advertising, Integrated Marketing, Directing.

Free Chrome Extension

Find emails, phones & company data instantly

Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Get Chrome Extension - Free

Aero Online

Your AI prospecting assistant

Download 750 million emails and 100 million phone numbers

Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.