CrimsonStark aims to help small and medium-sized businesses ignite strategic business relationships. We help our clients:- Maximize the value of your existing partnerships- Expand into new partner ecosystems- Outsource partner management to a team of CrimsonStark trusted professionalsCrimsonStark is here to work with your partner, sales, and business development teams to ensure you get the most from your partner channel.

- Elevated to SAP Spotlight partner promotion six months after publication on the SAP Store. - Coordinated SAP S/4HANA Cloud integration certification between SAP and FloQast product team.- Drove $1M in SAP pipeline influence through PartnerEdge Build program.- Secured Business Development Funds from SAP for three lead generation campaigns (600+ leads).

- Coordinated with Birlasoft and SAP stakeholders to create a global SAP Business plan covering strategy, pipeline and approximately $20M+ in annual software and services revenue.- Led and managed push to drive SAP certifications and sell authorization for S/4HANA and Customer Experience product portfolios.- Accountable for joint go to market and campaign for Birlasoft’s SAP Practice.- Managed all SAP partner interactions and operations between SAP and Birlasoft.

- Drove thirty person Partner Experience Delivery organization training across the Americas, EMEA and APJ regions, resulting in a 3x increase in partner management resources, leading to a 2x YoY growth in partner pipeline and transaction volume.- Facilitated the global rollout and adoption of the SAP Endorsed Apps program to the SAP Customer Experience line of business, resulting in $500K in additional revenue to SAP in 2020.- Managed the collaboration between the SAP Customer Experience Line of Business with the SAP Store and Endorsed Apps program teams, streamlining operations and revenue reporting.

- Managed highest performing SAP App Center (now SAP Store) partners, including: - SAP Pinnacle Award Finalist for App Center Partner of the Year - Top partners in transaction volume, annual contract and total contract value.- Developed joint business plans accounting for a $10M book of SAP partner business, with ~$40M in rolling four quarter pipeline, across ten key partners.- Led quarterly business reviews with key executive stakeholders at SAP and partners.- Coordinated marketing and event plans to drive demand generation, driving $300-500K in annual sponsor revenue to regional and global SAP and Customer Experience events.- Recruited all four Customer Experience pilot partners to the SAP Endorsed Apps program.

Munich, Germany based leader in Omni-Channel Commerce and Product Catalog Management software, serving a wide range of industry verticals such as retail, consumer product, manufacturing, telco, financial services, insurance and more.- Grew hybris Extend Marketplace from a small collection of internally developed integrations to an ecosystem of over 150 partner supported integrations spanning all SAP Hybris product pillars (Commerce, Marketing, Sales and Service).- Migrated partners from the hybris ISV ecosystem to the SAP PartnerEdge Build program.Transitioned from a technology focused ecosystem to an commercially driven partner model driven through the SAP App Center.- Replatformed partner ecosystem from the hybris Extend Marketplace to the SAP App Center (now SAP Store).- Rolled out ISV partner certification program for hybris Commerce integrations.

Provides All-Channel Software Solutions for Fortune 500 Retailers; Lead project implementation teams and architect integrated eCommerce software solutions for multiple retail clients.- Architected and led $600 K multi-channel, multi-lingual project implementation from initial design through post go-live support.- Led a Universal Coupon implementation, extending RedPrairie Commerce’s promotion engine, allowing customers to customize their free promotional items.- Technical lead for a $2 M, 18 month long multi-channel engagement implementing RedPrairie Commerce, Call Center, Recurring Order and Product Customization modules.- Integrated QAS AJAX based address verification solution for commerce and call center websites.- Created scripts and implementation plan to move critical eCommerce infrastructure from a primary data center to disaster recovery data center

Chicago-based leader in innovative digital strategy, interactive marketing and design and IT planning and execution services. Provided on demand e-commerce and strategy services to multiple business partners; Led project implementation teams developing integrated eCommerce solutions for multiple retail clients.- Led on-site digital strategy and requirements gathering workshops with multiple clients, resulting in over $1.5 million of implementation revenue.- Redesigned back-end rebilling process from Blue Martini 9 Contact Center to Cybersource which increased payment captures after transaction failures.Provided detailed designs and estimates for integrating 3rd party services for product ratings, live chat and PayPal which increased enhancement revenues.- Collaborated with infrastructure team during data center migration to more efficiently move Blue Martini 9 managed services clients between hosting environments.- Led rapid launch team which developed a fully functional Blue Martini 9 Website, Contact Center and order integration to JD Edwards in less than two months.- Mentored and supervised multiple interns and developers on commerce on-demand implementations and as a Career Administrative Manager.- Architected fully integrated JAVA front end to Oracle ERP B2B/B2C web solution for mid-sized retail client. Included customer specific microsites with multiple price lists, currencies, and languages.- Designed and developed impersonation functionality, allowing CSRs to use Blue Martini Contact Center accounts on the website on behalf of customer, resulting in hundreds of hours of implementation cost savings.- Led a development team in building a microsite that targeted schools and educators for a Children's Educational Toy Retailer, leveraging the profile and checkout functionality from the online store.- Customized Blue Martini 6 Contact Center tool to allow for splitting orders with pre- and back-ordered items

Netherlands-based worldwide leader in supplying reliable digital document management and delivery technology.; Served as the senior front end application developer and technical lead for most Internet and Extranet applications.- Managed online supply sales project integrating Blue Martini front end with existing SAP order to cash infrastructure to increase sales.- Provided enhancement for customized publish steps, which allowed for the automation of content upload to Akamai media servers and RSS feed during Blue Martini publishes.- Optimized Blue Martini website registration system, which decreased submit times and errors by two orders of magnitude and simplified tracking; while ensuring that customers receive product solutions, specifications, white papers and personalized services from company website.- Collaborated with infrastructure team to design and implement hardware and operations systems.- Volunteered as primary liaison between marketing and multiple third party design firms for developing and implementing template and content enhancements.- Improved online Meter Read Entry program, which increased the number of online readings from 1,500 to 6,500 per month and resulted in approximately $100,000 in annual savings.- Designed and developed Blue Martini based single sign-on security portal, leveraging BM user accounts to accommodate and organize multiple extranet sign-ins through one common system.- Managed target marketing database that takes in leads from website and multiple marketing activities, which allowed sales and marketing to directly target new and existing customers with offerings that match their needs

- Developed a first of its kind Blue Martini based warehouse management and point-of-sale system, enabling customers to order duty free goods before arriving at airport and picking them up at the airport for their departure.- Created a complex transaction processing system for the website involving multiple order types (booking services, taxi and duty free items) with multiple payment methods (credit card, bank, money transfer, check, cash and travel agency) which gave customers more opportunities to purchase goods and services.- Designed Blue Martini content hierarchy and built the content navigation, content detail, customer help, order history, customer profile and return order templates.