Cynthia Scherer, Cpc, Eli-Mp

Cynthia Scherer, Cpc, Eli-Mp Email and Phone Number

AI & GenAI Enthusiast | International Business Development | Commercial Marketing Executive | Certified Professional Coach @ Scherer Excellence Coaching Consultancy
Cynthia Scherer, Cpc, Eli-Mp's Location
Greater Seattle Area, United States, United States
About Cynthia Scherer, Cpc, Eli-Mp

AI/GenAI enthusiast and accomplished international business development leader with over 2 decades of proven success in marketing communications, brand management and strategic partnerships, primarily in the premier hospitality and business travel sectors. With a BBA in Marketing/Marketing Management, highly transferable skills, and the ability to quickly build subject matter expertise, Cynthia brings a unique and dynamic mix of strategic acumen, experiential marketing, and certified coaching to achieving business objectives and delivering world-class customer experiences.

Cynthia Scherer, Cpc, Eli-Mp's Current Company Details
Scherer Excellence Coaching Consultancy

Scherer Excellence Coaching Consultancy

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AI & GenAI Enthusiast | International Business Development | Commercial Marketing Executive | Certified Professional Coach
Cynthia Scherer, Cpc, Eli-Mp Work Experience Details
  • Scherer Excellence Coaching Consultancy
    Principal, Certified Executive Coach, Growth Strategy Consultant
    Scherer Excellence Coaching Consultancy Jan 2016 - Present
    Seattle, Washington, Us
    • Develop and implement strategic growth solutions for business and career development initiatives.• Conduct executive coaching focused on adaptability, critical thinking, and change management.• Achieve exceptional customer service and profitability for clients through tailored coaching programs.
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  • Amazon
    Workplace Health & Safety Consultant | Wellness Coach
    Amazon Apr 2020 - Jul 2024
    Seattle, Wa, Us
    • Implemented integrated wellness coaching and marketing communications with safety expertise to prioritize employee well-being and operational efficiency.• Developed creative strategic solutions to enhance the customer experience and operational profitability.• Cultivated a culture that values wellness and safety, contributing to a positive work environment.
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  • Forbes
    Forbes Coaches Council And Contributing Writer
    Forbes 2019 - 2020
    Jersey City, Nj, Us
    Empower leaders and companies to achieve sustainable peak performance through thought leadership contributions on executive coaching, stress management, resilience and adaptability.
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  • The Plaza, A Fairmont Managed Hotel
    Head Of Sales & Marketing - Grand Opening
    The Plaza, A Fairmont Managed Hotel Jun 2007 - Oct 2015
    New York, New York, Us
    • Influenced and led strategic direction for $450M restoration and Grand Opening of The Plaza, overseeing sales, marketing, branding, revenue management, and public relations.• Implemented experiential marketing and brand management strategies, resulting in significant profitability and revenue growth.• Guided media communications strategies to enhance brand equity, market presence, and customer engagement.
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  • Fairmont Washington, D.C.
    Director Of Sales & Marketing - Rebranding/Vip Product Launch
    Fairmont Washington, D.C. Mar 2003 - Jun 2007
    Dc, Washington, Us
    • Led strategic engagement and revenue generation areas of sales, marketing, branding, revenue management, and experiential events.• Developed luxury sector clientele, built brand equity, and established strategic alliances to position the hotel competitively.• Successfully launched Fairmont's first VIP Gold floor in the US, driving profitability through experiential marketing and brand management.
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  • The Plaza, A Fairmont Managed Hotel
    Director, International Sales
    The Plaza, A Fairmont Managed Hotel Mar 1996 - Mar 2003
    New York, New York, Us
    Director of Business & Travel Industry Sales
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  • Westin Century Plaza Hotel & Towers
    Senior Corporate & Entertainment Sales Manager
    Westin Century Plaza Hotel & Towers Feb 1991 - Mar 1996
    Corporate & Entertainment Sales ManagerMarketing Communications Manager

Cynthia Scherer, Cpc, Eli-Mp Skills

Hotels Hospitality Revenue Analysis Marketing Strategy Tourism Executive Coaching Hotel Management Pre Opening Hospitality Management Sustainable Peak Performance Event Management Leading Transformational Change Revenue Management Strategic Planning Competitive Analysis Business Travel Sales Management Marketing Management Business Strategy Strategy Sales Change Management Business Development Consulting Start Ups Executive Management Leadership Coaching Wellness Coaching Decision Making Problem Solving Performance Improvement Team Building Negotiation Communication Interviewing Strategic Partnerships Growth Strategies Increase Productivity Generating Revenue Coaching And Mentoring Leadership Development Coaching Team Effectiveness Stress And Burnout Resilience Work Life Balance Work Culture Transformation Organizational Culture Colleague Engagement And Retention Career Transition And Legacy Listening Skills

Cynthia Scherer, Cpc, Eli-Mp Education Details

  • Texas State University
    Texas State University
    Marketing/Marketing Management
  • Ipec Coaching
    Ipec Coaching
    Executive & Career Coaching
  • Ipec Coaching
    Ipec Coaching
    Corporate & Executive Coaching

Frequently Asked Questions about Cynthia Scherer, Cpc, Eli-Mp

What company does Cynthia Scherer, Cpc, Eli-Mp work for?

Cynthia Scherer, Cpc, Eli-Mp works for Scherer Excellence Coaching Consultancy

What is Cynthia Scherer, Cpc, Eli-Mp's role at the current company?

Cynthia Scherer, Cpc, Eli-Mp's current role is AI & GenAI Enthusiast | International Business Development | Commercial Marketing Executive | Certified Professional Coach.

What schools did Cynthia Scherer, Cpc, Eli-Mp attend?

Cynthia Scherer, Cpc, Eli-Mp attended Texas State University, Ipec Coaching, Ipec Coaching.

What skills is Cynthia Scherer, Cpc, Eli-Mp known for?

Cynthia Scherer, Cpc, Eli-Mp has skills like Hotels, Hospitality, Revenue Analysis, Marketing Strategy, Tourism, Executive Coaching, Hotel Management, Pre Opening, Hospitality Management, Sustainable Peak Performance, Event Management, Leading Transformational Change.

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