Marketing & Business leader with extensive experience in Entrepreneurial and Intrapreneurial initiatives within an agency consulting environment. The consummate Experiential "generalist" Cyndi builds winning teams and business equity. The key is building a talent-laden, talent-driven culture...create a repeatable predictable success system that allows your SPECIALISTS to safely go DEEP. As leader, Cyndi provides the scaffolding, the support to allow them to fly. The results speak for themselves. An Operational "late-bloomer" (having come from the Business Development and Accounts world with a 3 year loop in Strategy) Cyndi knows how to make the engine of a business enterprise "hum". Smart, efficient and built for lasting success.Cyndi has worked with leading global brands like IBM, Bloomberg, DOW and others, to help them rationalize their approach - strategy, people, spend, mix - to experiential marketing. First hand experience building global consulting and sales teams - recruiting, training, management aligned to client programs. Developed sales teams, process, tools. Cyndi’s approach is beautifully simple; learn and live your business, inside and out. Partner with you to build compelling stories that move prospects and customers into a deeper relationship with your brand. Winning is a simple equation, (value + respect + why) x drumbeat = W. Specialties: Business Leadership, Financial Planning & Management, Team Leadership and Project Management, Business Development & Sales expert, Outsourcing & Change Management, Marketing Strategy, Demand Generation, Marketing Communications Planning, Event Marketing, Experience Marketing, Global Brand Experience, People Development & Mentoring, Social Marketing