Chia-Lin Simmons Email & Phone Number

Louisville, Ky, Us

LogicMark, Inc. (NASDAQ: LGMK, formerly NXTD) provides a comprehensive platform of technology products and services that enable the Internet of Things (IoT). It provides technology products and services in healthcare communications and security applications

Honolulu, Hi, Us

Member of the Board of Directors for this $3.2 billion privately held, global business. Servco is in the automotive distribution, retail and mobility space as well as consumer / digital industry (Fender Guitar, Fender Digital) As an independent member of the Board, Audit Committee member and a corporate consultant, I lead strategy on mobility for the future, helping launch a car share business with Toyota (Hui) and investment into early stage venture capital funds (pre-seed, seed and A) as an Limited Partner (LP) as well as direct investment into emerging technology companies.

Berkeley, California, Us

I sit on the Board for New Energy Nexus, a global, US-based not-for-profit that supports diverse entrepreneurs with funding, programs and networking to drive innovation in the clean energy economy. In 2020, New Energy Nexus ran more than 450 companies in 39 cohorts through programs in 10 countries, selected from thousands of applicants. Our impact can be measured both in the success of about 20 New Energy Nexus companies completing follow-on raises of an aggregate $100 million, as well as much smaller organizations, for example New Energy Nexus are bringing light to customers in Uganda for the first time using a micro-finance model. 4 of the Earthshot Award finalists are alums of New Energy Nexus programs, including 2 winners Takachar and Enapter. As a board member, I am also part of the the Investment Committee for The Clean Fight NY and sit on our Board Development Committee.

Berkeley, Ca, Us

LookyLoo is Reshaping Retail Therapy with our human-centric AI-Powered Stylist (named Lucy!) and social shopping platform. Our patent pending AI / ML weaves together user and data to provide insight and recommendations to consumers. Our analysis tools and data provide brands and retailers with insight on targeting, conversion, returns, optimizing distribution and forecasting trends and manufacturing. Consumers get *Look Confident recommendations" not *more* recommendations. We make better recommendations based on size, shape, location, conscious and unconscious biases and other factors. Our patent pending technology, which is taught and powered by real women, help retailers / clothing manufactures to reach consumers directly, understand fit, size, interests and more to increase sales and decrease returns. (more than $250+ billion US dollars, and 5 tons of apparel returns waste annually)

Evaluating the parenting technology marketplace and rapid prototyping initial technology in this vertical. During that time we did market analysis, customer surveys, built and tested two MVP technology IoT hardware/software/subscription products.- MyPinwheel was a Smart Parent Assistant. Our technology services combines daily family living/management + big data (the kind CPG companies love!) + AI/Machine learning + Emotional Intelligence (EQ) learning.- RedHelicopter was an IoT smart baby monitor that captures heart rate, breath rate, and more with a wireless sensor in the crib and a connected video camera. Our IoT product worked to bring big data analysis on healthy heart rates for infants and children.

Mountain View, Ca, Us

Lead global partner marketing, as well as identify, negotiate and close partnerships opportunities for Google Play and Google Play Music. Google Play is the official app store for the Android Ecosystem, providing downloadable music, movies, apps and games. Google Play Music is the unlimited music streaming radio and subscription service operated by Google. Responsible for billions in revenue across the retail, device, brand, etc partnerships.• Responsible for partnerships & marketing for Google Play (all content verticals) and Google Play Music with responsibilities in all distribution verticals including but limited to: (1) Smartphones (2) Tablets (3) Wearables (4) Automotive (5) Carriers (6) Consumer Package Goods (7) Retail (8) Gift Cards• Customer acquisition & Revenue: Go-to-Marketing (GTM), customer acquisition through partner channels, increasing transactions / revenue (for apps/games, movie/tv), ARPU and music subscriptions• Created and managed overall marketing strategy and operational infrastructure to support partner marketing efforts globally, including (1) partner selection matrix/criteria for marketing (2) global brand guideline, usage, approval process, operations and staffing (3) creation and maintenance of a “self-service” product to support marketing campaigns (4) reporting and tracking of ROI for marketing investments• Managed global co-marketing with partners which resulted in high visibility joint PR, go-to-market campaigns such as TV broadcast, retail marketing, radio, print, digital and social campaigns internationally• Lead partnership and go-to-market strategy, as well as part of the team that spearheaded research, brand focus group for launch in largest market in Asia

Aha is a Venrock backed startup, acquired by HARMAN (Harman than acquired by Samsung for $8B). It is the market leader in connected cars, with more than 30M vehicles equipped with its connected car and audio systems, including embedded infotainment, telematics, connected safety and security. I was the VP of Marketing & Content for Harman International’s Connected Car business, Aha. Aha is a cloud-based platform (B2C and B2B2C) that brings entertainment and information to connected vehicles, mobile phones and in-home connected devices globally. Marketing & Product Marketing/Management:Executive managing all marketing strategy, PR, brand, product marketing/management, customer acquisition and retention for mobile applications and the Aha cloud services. The Aha app has been top 10 in US iTunes store in Music and the company feature in hundreds of articles from top publications such as New York Times, Wired, TechCrunch, LA Times and more. Responsible for product definition and marketing, data insights, etc.Created and launched co-marketing with global automotive manufacturers, OEMs and consumer electronic manufacturers on all print, broadcast and digital advertising featuring the Aha service to consumers. Aha Radio has been featured in national broadcast TV and Radio campaigns with Mazda, Scion and Honda. Business Development, Content Programming/Strategy:Executive responsible for global content partnerships, mobile phones and carrier partnerships; and consumer electronics devices and connected in-home devices for North America, Europe, Asia, etc. Partnerships include companies in the music, internet radio, podcast, news and information, social media, audiobooks, telematics, mobile, carrier, consumer devices, in-home connected devices and more. Created the strategy for and rolled out content programming to over 50+ countries.

Executive at companies such as:1. Harman International (Aha Radio - Connected Car / Mobile / Digital media)2. Playphone (Social Mobile Gaming / Digital Media)3. Time Warner / AOL (Digital Content)4. Audible (an Amazon company, E-Commerce / Subscription / Digital Media / Mobile / IoT)5. Voquette (Digital Media / IoT)6. Clip2 (Social Media)7. Beyond.com (E-Commerce / Digital Media)8. CNET (Digital Media)9. Wired (Digital Media)

Led this $100 million m-commerce / e-commerce digital entertainment company by streamlining costs in North America, increasing revenue and contribution margin, and launching Playphone Social, a new mobile social gaming product. The social gaming network boasting more than 800 million subscribers• Responsible for m-commerce / e-commerce subscription / a la carte business — averaging $4-5 million monthly• Created marketing strategy for Playphone Social — customer acquisition / retention, revenue from virtual goods, in-game advertising• Managed product marketing for Playphone Social - product features, user interface creation cross-platform for iPhone, Android, etc.• Defined data insights and data analysis• Refreshed the Playphone Brand, created new Playphone Social sub-brand. Management of the brand identity• Managed web analytics / optimization to increase click through and conversion. Search Engine Optimization (SEO), Search Engine Marketing (SEM) and multi-variant testing work. Increased click through and conversion rates by more than 35%• Optimized customer acquisition channels through social media, affiliate marketing, ad buys, etc.• Hired / managed external PR agencies to increase media hits and speaking engagements. Positioned executives as industry leadersBUSINESS DEVELOPMENT / STRATEGY• Strategy / planning for the North American business to move corporation into EBITA positive and positive contribution margin• Reduced costs of licensing by more than 70% and operations costs by more than 40%• Oversaw and/or renegotiated partnerships with content partners such as Warner Music, Universal Music, EMI Music, Sony BMG, Disney, NBC / Universal (includes Bravo, SyFy, USA Network, etc.), National Geographic, etc.

Initiated, negotiated and/or closed partnerships and managed partner marketing in the social media, gaming and mobile / communications channels for this leading provider of content and web-services. BUSINESS DEVELOPMENT• Initiated, negotiated, closed and/or managed partnerships with social media companies (Twitter, Facebook, Myspace), mobile companies (Verizon, Peek), Hardware companies (HP, Peek), and gaming companies (Zynga, Sony, Blizzard)• Provided market and competitive analysis overview for product channels such as AIM, Mail, etc.• Research, created and presented strategy for new revenue generation distribution channels and opportunitiesMARKETING• Collaborated with product team to create integrated marketing and advertising programs to sell to major advertisers such University of Phoenix, Weight Watchers, Amazon, Nike, etc.• Provided partner marketing strategy, management and optimization for companies such as Peek• Worked with product team to create product marketing strategy and launch plan for Open Platform program for AOL Web suites — including strategy on product features, partnerships, and new / additional revenue options

Achieved fast-track promotion from Director to Vice President in 7 months to manage marketing acquisition, product marketing and business development in the wireless, devices / accessories, e-commerce, retail and podcasting divisions of this public company (NASDAQ: ADBL, Market cap: 274.7 million) Audible was subsequently acquired by Amazon. I was part of the team that worked on the acquisition.MARKETING• P & L responsibility for approximately 1/3 of corporate revenue for the wireless, devices, e-commerce, and retail channels globally• Decreased subscription churn rate, increased ARPU, increased customer lifetime value by 2-5 months resulting in double digit growth in revenue quarter-on-quarter• Product marketing and launch of Audible’s wireless / mobile division — AudibleAir. Managed the product features roadmap, user interface development, cross-platform smart phone, and feature phone product launches• Increased customer acquisition through global co-marketing opportunities (print, online), in-store and in-box promotions, kiosks, etc.• Responsible for data definition and data analytics for 1/3 of the company's revenue business BUSINESS DEVELOPMENT / STRATEGY• Sourced, negotiated, closed and/or managed tier-1 partners in the mobile (Sony Ericsson, Nokia, AT&T, Sprint, T-Mobile International, Orange UK), Consumer Electronics (Creative, SanDisk, Sonos, Coby), Retail (Amazon, Best Buy, Target, Faber), and podcasting (NPR, Wall Street Journal, New York Times) sectors.• Researched, created strategies and/or managed new business opportunities in areas of emerging technology partnerships (General Motors, Honda telematics and wireless content delivery), new digital distribution channels (Dish Networks IPTV satellite IPTV delivery), new international territories (China), and new revenue channels (advertising for premium podcasts, self-publishing)

Recruited by the CEO to create and implement customer acquisition and retention strategies for this e-commerce and software company that sold downloadable music and radio programs. • Created and implemented customer acquisition, retention and customer relationship (CRM) programs. SEO, SEM, viral marketing, advertising agency and campaign management, and web analytics (increased click through, conversion, sales and ARPU) for the e-commerce store• Conducted focus / usability groups for co-branded consumer electronic devices using Voquette software• Led a cross-functional team to re-launch the e-commerce website

Recruited by CEO and Graylock Ventures to manage marketing and business development for a social, crowd sourcing/user generated content, bookmark/web recommendation website (like Delicious and Digg). • Managed marketing P&L, customer acquisition and retention, market / competitive analysis, affiliate programs, online/offline advertising and promotions, SEO, SEM, web analytics and viral marketing• Increased user acquisition by 800% within four months• Refined and successfully established brand prominence within the youth-oriented, tech-savvy market

First marketing employee at this publicly traded e-commerce online software store that was the 8th most visited shopping site in 1999. Created, launched and managed online, offline and integrated marketing campaigns. Beyond.com, was public (NASDAQ: BYND) and acquired by Digital River in 2002. • Created marketing strategy and implemented marketing and advertising campaigns online, offline, print and broadcast. Managed SEO, SEM, viral marketing, and the gift center. Conducted market and competitive analysis.• Created the Beyond.com Affiliate Program in 1997 which generated 20,000+ additional sales channels• Increased net billing / revenue increases by 280% and new customer acquisition by 490% from existing partnerships such as AOL and Excite, achieving high return-on-investment (ROI) goals for marketing spending

San Francisco, Ca, Us

Launched three websites (Download.com, Shareware.com and Gamecenter.com) and created synergetic marketing programs for this leading provider of technology news• Launched 3 popular websites and supervised a product team of 8 – 10, managing daily operations• Launched a synergic, multi-channel, integrated marketing program, achieving a 35% increase in traffic• Sourced, closed and managed business development partnerships with Microsoft, LucasArts, etc. • Created a branding strategy for demo software to dominate industry through first-to-market status. The branded private label program increased awareness of CNET in the gaming industry and gamer communities

Us

• Managed production for Wired Magazine online; structured business, marketing, production plans for partnerships

Was part of the MCI/Newscorp Online Joint Ventures (iGuide) that pull together assets from Newscorp's content companies.• Product Manager for the Women / Lifestyles channels (fashion, entertainment) for Newscorp’s online portal

Mba, Marketing, Private Equity & Entrepreneurship

Jd

Ba, Communications

Education record

Education record