Chia-Lin Simmons Email & Phone Number

Louisville, KY, US

LogicMark, Inc. (NASDAQ: LGMK, formerly NXTD) provides a comprehensive platform of technology products and services that enable the Internet of Things (IoT). It provides technology products and services in healthcare communications and security applications

Honolulu, HI, US

Member of the Board of Directors for this $3.2 billion privately held, global business. Servco is in the automotive distribution, retail and mobility space as well as consumer / digital industry (Fender Guitar, Fender Digital) As an independent member of the Board, Audit Committee member and a corporate consultant, I lead strategy on mobility for the.

Berkeley, California, US

I sit on the Board for New Energy Nexus, a global, US-based not-for-profit that supports diverse entrepreneurs with funding, programs and networking to drive innovation in the clean energy economy. In 2020, New Energy Nexus ran more than 450 companies in 39 cohorts through programs in 10 countries, selected from thousands of applicants. Our impact can be.

Berkeley, CA, US

LookyLoo is Reshaping Retail Therapy with our human-centric AI-Powered Stylist (named Lucy!) and social shopping platform. Our patent pending AI / ML weaves together user and data to provide insight and recommendations to consumers. Our analysis tools and data provide brands and retailers with insight on targeting, conversion, returns, optimizing.

Evaluating the parenting technology marketplace and rapid prototyping initial technology in this vertical. During that time we did market analysis, customer surveys, built and tested two MVP technology IoT hardware/software/subscription products.- MyPinwheel was a Smart Parent Assistant. Our technology services combines daily family living/management + big.

Mountain View, CA, US

• Lead global partner marketing, as well as identify, negotiate and close partnerships opportunities for Google Play and Google Play Music. Google Play is the official app store for the Android Ecosystem, providing.
• Responsible for partnerships & marketing for Google Play (all content verticals) and Google Play Music with responsibilities in all distribution verticals including but limited to: (1) Smartphones (2) Tablets (3).
• Customer acquisition & Revenue: Go-to-Marketing (GTM), customer acquisition through partner channels, increasing transactions / revenue (for apps/games, movie/tv), ARPU and music subscriptions
• Created and managed overall marketing strategy and operational infrastructure to support partner marketing efforts globally, including (1) partner selection matrix/criteria for marketing (2) global brand guideline.
• Managed global co-marketing with partners which resulted in high visibility joint PR, go-to-market campaigns such as TV broadcast, retail marketing, radio, print, digital and social campaigns internationally
• Lead partnership and go-to-market strategy, as well as part of the team that spearheaded research, brand focus group for launch in largest market in Asia

Aha is a Venrock backed startup, acquired by HARMAN (Harman than acquired by Samsung for $8B). It is the market leader in connected cars, with more than 30M vehicles equipped with its connected car and audio systems, including embedded infotainment, telematics, connected safety and security. I was the VP of Marketing & Content for Harman International’s.

Executive at companies such as:1. Harman International (Aha Radio - Connected Car / Mobile / Digital media)2. Playphone (Social Mobile Gaming / Digital Media)3. Time Warner / AOL (Digital Content)4. Audible (an Amazon company, E-Commerce / Subscription / Digital Media / Mobile / IoT)5. Voquette (Digital Media / IoT)6. Clip2 (Social Media)7. Beyond.com.

• Led this $100 million m-commerce / e-commerce digital entertainment company by streamlining costs in North America, increasing revenue and contribution margin, and launching Playphone Social, a new mobile social gaming.
• Responsible for m-commerce / e-commerce subscription / a la carte business — averaging $4-5 million monthly
• Created marketing strategy for Playphone Social — customer acquisition / retention, revenue from virtual goods, in-game advertising
• Managed product marketing for Playphone Social - product features, user interface creation cross-platform for iPhone, Android, etc.
• Defined data insights and data analysis
• Refreshed the Playphone Brand, created new Playphone Social sub-brand. Management of the brand identity

• Initiated, negotiated and/or closed partnerships and managed partner marketing in the social media, gaming and mobile / communications channels for this leading provider of content and web-services. BUSINESS DEVELOPMENT
• Initiated, negotiated, closed and/or managed partnerships with social media companies (Twitter, Facebook, Myspace), mobile companies (Verizon, Peek), Hardware companies (HP, Peek), and gaming companies (Zynga, Sony.
• Provided market and competitive analysis overview for product channels such as AIM, Mail, etc.
• Research, created and presented strategy for new revenue generation distribution channels and opportunitiesMARKETING
• Collaborated with product team to create integrated marketing and advertising programs to sell to major advertisers such University of Phoenix, Weight Watchers, Amazon, Nike, etc.
• Provided partner marketing strategy, management and optimization for companies such as Peek

• Achieved fast-track promotion from Director to Vice President in 7 months to manage marketing acquisition, product marketing and business development in the wireless, devices / accessories, e-commerce, retail and.
• P & L responsibility for approximately 1/3 of corporate revenue for the wireless, devices, e-commerce, and retail channels globally
• Decreased subscription churn rate, increased ARPU, increased customer lifetime value by 2-5 months resulting in double digit growth in revenue quarter-on-quarter
• Product marketing and launch of Audible’s wireless / mobile division — AudibleAir. Managed the product features roadmap, user interface development, cross-platform smart phone, and feature phone product launches
• Increased customer acquisition through global co-marketing opportunities (print, online), in-store and in-box promotions, kiosks, etc.
• Responsible for data definition and data analytics for 1/3 of the company's revenue business BUSINESS DEVELOPMENT / STRATEGY

• Recruited by the CEO to create and implement customer acquisition and retention strategies for this e-commerce and software company that sold downloadable music and radio programs.
• Created and implemented customer acquisition, retention and customer relationship (CRM) programs. SEO, SEM, viral marketing, advertising agency and campaign management, and web analytics (increased click through.
• Conducted focus / usability groups for co-branded consumer electronic devices using Voquette software
• Led a cross-functional team to re-launch the e-commerce website

• Recruited by CEO and Graylock Ventures to manage marketing and business development for a social, crowd sourcing/user generated content, bookmark/web recommendation website (like Delicious and Digg).
• Managed marketing P&L, customer acquisition and retention, market / competitive analysis, affiliate programs, online/offline advertising and promotions, SEO, SEM, web analytics and viral marketing
• Increased user acquisition by 800% within four months
• Refined and successfully established brand prominence within the youth-oriented, tech-savvy market

• First marketing employee at this publicly traded e-commerce online software store that was the 8th most visited shopping site in 1999. Created, launched and managed online, offline and integrated marketing campaigns..
• Created marketing strategy and implemented marketing and advertising campaigns online, offline, print and broadcast. Managed SEO, SEM, viral marketing, and the gift center. Conducted market and competitive analysis.
• Created the Beyond.com Affiliate Program in 1997 which generated 20,000+ additional sales channels
• Increased net billing / revenue increases by 280% and new customer acquisition by 490% from existing partnerships such as AOL and Excite, achieving high return-on-investment (ROI) goals for marketing spending

San Francisco, CA, US

• Launched three websites (Download.com, Shareware.com and Gamecenter.com) and created synergetic marketing programs for this leading provider of technology news
• Launched 3 popular websites and supervised a product team of 8 – 10, managing daily operations
• Launched a synergic, multi-channel, integrated marketing program, achieving a 35% increase in traffic
• Sourced, closed and managed business development partnerships with Microsoft, LucasArts, etc.
• Created a branding strategy for demo software to dominate industry through first-to-market status. The branded private label program increased awareness of CNET in the gaming industry and gamer communities

US

• Managed production for Wired Magazine online; structured business, marketing, production plans for partnerships

• Was part of the MCI/Newscorp Online Joint Ventures (iGuide) that pull together assets from Newscorp's content companies.
• Product Manager for the Women / Lifestyles channels (fashion, entertainment) for Newscorp’s online portal

Mba, Marketing, Private Equity & Entrepreneurship

Jd

Ba, Communications

Education record

Education record