Craig is a seasoned executive, problem solver, leader and strategist. Expert in technology, operational management, Sales, infrastructure and process design.As Director, Technology and Operations at Tribune Direct Marketing, he redesigned the data center utilizing VMware virtualization and implemented site recovery through replication at a remote data center, which reduced operational expense and significantly reduced downtime . Introduced a hybrid Application Development environment, supplementing his on-site application development team with a team of application developers located in India, this hybrid approach reduced expenses while expediting time to market for in-house developed applications. Led the ERP system team which streamlined and integrated processes and enabled job costing.Increased operational productivity while overseeing Tribune Direct Marketing's Shared Mail inserting operations, Logistics, Postal and Solo Mail departments, reducing expenses while continuing to meet customer needs. Craig has worn many hats in his career: Director, Plant Manager, Project Manager, Sales Account Manager, Operations Manager, Web Designer, Database Admin, Trainer, Marketer and Strategist. Managed over $30 million in capital projects, managed workforces of up to 300 employees, responsible for annual expense budgets exceeding $25 million. Craig's experience creates professional value which boils down to the following:* Change agent, embracing new technology to simplify processes and operational effectiveness.* Understands the details of how things work, root cause analysis is one of his most valuable traits.