Christopher Smeder Email & Phone Number

San Francisco, California, US

• I am a design lead (IC) for multiple programs in the Scale area at Asana. Our area is responsible for scaling and growing our large enterprise markets.Asana creates project management software used by some of the.
• Co-led the creation of Asana's multi-year vision that set the strategy for scaling and growing our large enterprise markets.
• Primary designer for multiple features from this vision that have strengthened Asana's up-market enterprise capabilities.
• This work has proved valuable in winning new large enterprise customers. Helping Asana to transition from a company that was focused on serving SMBs customers to a company that is now the category winner for the.

San Francisco, CA, US

• I led the design of the operations and resident apps for Zeus, a Y Combinator-backed real estate startup that manages over 2,400 unique homes.Zeus provides flexible living in beautifully designed and thoughtfully.
• Led the design strategy on Zeus’s consumer app which provides detailed check-in and entry instructions to over 2,400 unique homes.
• Primary designer of Zeus’s field app, reducing the time and human hours it takes to onboard and turn over a property between residents.
• Primary designer on Zeus’s Top-of-Funnel team. We dramatically increased Google page rank – going from being nearly unfindable to ranking six or higher for key industry phrases.
• Primary designer of Zeus’s “Saved Homes” and “Related Results” booking site features, and I helped redesign our listing pages.Led the design side of a nationwide persona, journey map, and storyboarding project
• This was a large, 6-month project with multiple quantitative studies (n=800+) and bicoastal, in-home, IDEO style, ethnographic interviews. Led the hiring, onboarding, and mentoring of multiple product designers.

• Platinum Performance, San Francisco, CA | March 2018 – December 2018 Recruited by CEO and Founder during a high-growth period to scale up their equine biomarker study, and drive product & design strategy. Platinum.
• Led CEO, Mark Herthel, and his team in the creation of a 3-year product vision.
• Helped Platinum Performance find and hire an experienced lead UX designer.
• Helped set up a weekly cadence of design reviews and usability testing.
• Introduced Design Thinking & Lean experimentation methods into their product development process. Evidence-Based Courses, San Francisco, CA & UCSB | September 2017 – February 2018 Recruited by the Dir. of Research.
• Designed a brain-training app that was rolled out to 10 high schools in 2018.

San Francisco, California, US

• Fibo was a Slack-like mobile communication app for the construction industry that was funded by top VCs & angel investors. I was responsible for all design work (product design, brand design, and marketing) and our.
• Designed a mobile communication and work-tracking solution for construction teams.
• 43% WoW Revenue Growth during YC program.
• $1.8m raised from top investors in the world, including Y Combinator, Fuel Capital, GFC, and several prominent angel investors.
• 5-star app store rating

San Luis Obispo, California, US

• Mindbody is the market leader in health and wellness business management software. I was asked by the CEO and Founder, Rick Stollmeyer, to lead the redesign of Mindbody’s decade-old, out-of-date system, and get it.
• I was the first UX Designer hired at Mindbody, and I led key redesign projects, helping build Mindbody into a $1b publicly traded company, including: - The redesign of the Point-of-Sale system, which processed $5.1.
• Increased consumer in-app bookings by 91% YoY and increased purchases by 141% YoY.
• These apps served a combined total of over 50,000 small businesses (wellness, beauty and fitness) worldwide, and 28+ million consumers, which generated over $100+ million in revenue in 2015, a 45% increase YoY.I.

San Luis Obispo, California, US

Co-Founder of San Luis Obispo County's UX meetup group, with over 350 members who range from Designers to Researchers to Developers. Our goal is to create an active network of UX professionals on the Central Coast, and to educate members on modern UX methods.

Redmond, Washington, US

• Product Manager intern on the SharePoint team
• Designed two new Web Parts: a mapping app and an event planning app
• Created detailed design specifications and user experience documents for each Web Part

San Luis Obispo, CA, US

While working at PolySat, I wrote ground station software that communicated with Cal Poly's and the University of Tokyo's set of in-orbit satellites. I wrote BUS & Com updates for Cal Poly's CP6 satellite. CP6 was launched into space in May of 2009.

W2017 Batch

Software Engineering