With more than two decades of experience in the fashion industry, I have worked in both retail and wholesale settings, consistently delivering successful product lines. My key areas of expertise include design direction, merchandising, color forecasting, presentation skills, and strong business acumen. I combine analytical and creative abilities with an entrepreneurial mindset, and I am deeply committed to crafting compelling brand narratives that truly connect with the intended audience. I lead through collaboration and support, fostering motivation and empowerment with a positive and decisive leadership approach.