Carlos S. Email & Phone Number

Arlington, Va, Us

RevOps and Growth guru with deep roots in banking, healthcare, the federal space and beyond focused on selling edgeCore™ by EdgeTI, which centralizes access to information from any system, in real-time, amplifying automation and boosting productivity. I run the marketing efforts around connecting the dots between egdeCore's unparalleled capabilities as the first commercially proven Data Mesh platform.

Houston, Texas, Us

Lead and mentoring high-performing marketing team that crafted innovative and impactful demand gen, lead gen and product marketing strategies and materials. I am responsible for producing thought-leading marketing across various digital, print and social channels, including customer literature, blogs, e-mails, videos, webinars, presentations, web copy, advertisements, and trade show/event materials. I am able to optimize customer reach, acquisition, and retention by strategizing and executing product marketing initiatives as well as integrating campaigns for new and existing products. I also establish competitive intelligence frameworks, conduct in-depth research, and deliver key insights that informed product requirements/positioning and strategic marketing initiatives.Key Accomplishments: Increased lead generation growth beyond target for FY2022 and FY2023 by orchestrating development of annual marketing plan and strategy. Spearheaded webinar, social media, and event management campaigns that resulted in prestigious industry recognition, including Frost & Sullivan's Global Solution of the Year Award and Forbes Technology Council membership for the CEO. Exceeded demand generation targets by skillfully managing campaigns, generating 8K+ prospects, 5K+ marketing qualified leads, and 1,500 sales qualified leads in single quarter - surpassing 21% of goals from 2022 plan. Achieved record-breaking 1.1M LinkedIn engagements and over 1 million impressions in 2022, significantly surpassing previous targets, and increased followers by over 165% - exceeding the 15% goal. Achieved remarkable 1200% increase in unique visitors to corporate site by securing over 200+ global media placements in TV, social media, and leading trade publications.

Chiyoda-Ku, Tokyo, Jp

In my former role, I actively oversaw communication and marketing efforts for business operations team, while delivering exceptional support to Chief Information Officer in executing strategic initiatives aimed at strengthening communication efforts with regulatory agencies. I was in charge of developing impactful cyber-awareness campaigns and driving issue management efforts across MUFG in collaboration with cybersecurity product marketing team. I also formulated and maintained content strategy focused on regulatory effectiveness, efficiency, and business transformation, while joining forces with corporate communications team. Key Accomplishments: Coordinated with risk and board of directors' staff to ensure business continuity during pandemic, while heading global reporting and communication efforts related to COVID-19 for Office of CIOO. Steered communications and marketing efforts for cybersecurity regulatory reporting by liaising with U.S. Securities and Exchange Commission (SEC). Achieved 352+ communications delivered to 116 countries within span of 2 years by engineering and executing comprehensive global communication efforts for Office of the CIOO. Provided expertise in communications and marketing as key member of regulatory team, while contributing to the completion of numerous Matters that Require Attention (MRAs) for Federal Reserve Bank of San Francisco and Office of Comptroller of the Currency (OCC).

Fort Mill, Sc, Us

From the products we build to the materials, placement and promotion of those products, I led a team of exceptionally talented people that formulated the strategic messaging for all public-facing content for CompuCom. This included the products, services and content on compucom.com and https://smb.compucom.com.

New York, Ny, Us

My portfolio specifically focuses on holistic, end-to-end content development that includes website development, marketing and communications for internal and external audiences.

Charlotte, Nc, Us

Internal consultant with access to all lines of business with customer focused activities to produce singular approach for improving the customer experience. (Social Media, Mobility, New Branch Design, Video Teller, Behavior Analytics, Customer Wait Time technologies, Video Teleconferencing) Product manager for a host of services focused on implementing cutting-edge technologies to improve our focus on the customer. Security, flexible services, mobility, unobtrusive white-glove services. Chief of Staff, Resources Head responsible for over 7,000 employees and contractors. Main duty was overseeing the Merrill Lynch transition into Bank of America Global Infrastructure Operations (14,000 FTE).

Washington, Dc, Us

As staff writer, and later freelancer, I tested latest technologies and wrote articles based on lab results for the Washington Post-Newsweek organization. Wrote feature stories on emerging technologies, IT product reviews, technology trends, technology protocol development, and technology implementation for small, medium and large federal, state and local government enterprises.Established and maintained relationships with industry leaders, product managers, engineers and public relation specialists from various technology companies to discuss trends in technology and product development.Appointed panel member to develop Ideas Conference in Washington, DC, which showcases technologies for disabled workers within the federal government.

Master Of Business Administration - Mba, Marketing

Bachelor Of Arts - Ba