Carol Sperlik Email & Phone Number

Elk Grove Village, Illinois

Tucker, GA

Assigned to perform as a sales, service technician for the Nashville and Memphis AWG stores. Providing decorator training to their customer's bakeries. Also, assist in planning and executing the AWG quarterly food shows for both divisions. January 2013, I was transferred to work servicing Ingles Markets which are located in the North and South Carolina.

Tucker, GA

Primary internal point of contact for VP, Directors, Account Mangers and Division Sales personnel for the Strategic and National Account Teams. Assisted with planning, setup, organization and execution of corporate or regional meetings and customer / industry tradeshows. Initiated Customer Trade Spend programs processing rebates, accruals and promotional.

Tucker, GA

• Planned, coordinated and executed all national tradeshows and company events, while adhering to timelines and budget.
• During a merger of two baking companies, managed activities in order to communicate the expanded brands to tradeshow attendees and the baking industry.
• Coordinated invoice tracking, monthly reconciliation and reporting in order to deliver within budget guidelines.
• Capitalized on cost savings by timely ordering services and following show regulations and policies.
• Managed company’s tradeshow inventory and coordinated activities with exhibit house thus reducing storage costs.
• Monitored and replenished inventory for the online tradeshow portal which provided display materials for the sales force to utilize for smaller regional tradeshows.

Tucker, GA

• Corporate Marketing Representative 1993 - 2008Worked with sales force to develop and execute customer programs, incentive programs and national promotions that supported company’s strategic initiatives.
• Directly aided sales through development, participation and support of marketing programs and sales tools to increase customer’s sales and profits.
• Launched and communicated marketing programs to the field and coordinated post-program evaluations.
• Planned and executed national tradeshows while adhering to timelines and budget.
• Produced products for ad agency to use in photo shoots for company sell sheets and magazine ads

• Sales Representative covering states of Colorado, Wyoming, Idaho, Utah and Montana. Customers included: Albertson's, Safeway, Supervalu, City Markets, Buttrey's, Smith's and more. In addition to sales functions.
• Created and implemented cake manuals and promotions for customers to increase sales within their bakery departments. These provided an added value that the competition was not providing and offset high freight issues.

First technical service representative hired by the company. Provided customer training and assisted with in-store bakery openings and remodels. Later given added roll to manage sales for the state of Georgia. Corporate accountability to manage sales and provide technical support for Kroger nationally.

South Atlanta And Macon Georgia

One of two deli / bakery merchandisers for the Big Star Banner of Grand Union. Held accountable for the sales and profits for all company bakery / deli departments in southeast Atlanta and Macon. Assisted District Managers with hiring and training of the bakery / deli department employees. Ordered supplies and coordinated production for all new store.

South East

Trained in-store bakers and managers in all facets of running a bakery department including baking, cake decorating, inventory control, merchandising and production techniques. Provided sales techniques and training for the bakeries counter help including packaging products, taking cake orders, product rotation and greeting customers. Set-up and training.

Atlanta, GA

Supervised the cake finishing line and conducted quality checks on finished products.

Evanston, IL

One of two cake decorators producing all cake and pastry products sold through two retail bakery stores and in-house accounts.

Denver, Colorado

Maintained the dessert cake case by producing the products and keeping it filled with dessert cakes and individual french pastries. Base iced cakes for cake decorator.

Colorado Springs, CO

Worked as bakery assistant during summers.Upon graduation, promoted to Bakery Manager and was accountable for planning, ordering and producing all bread and dessert items for the patients and the hospital cafeteria.