Manager And Lead Marketing Consultant, Corzo Center For The Creative Economy
Philadelphia, Pennsylvania
Led economic development organization supporting early stage entrepreneurs starting and growing businesses through education, technical assistance, and services leading from ideation to implementation. Oversaw yearly $200K budget and over 50 independent contractors.• Delivered highly customized entrepreneurship strategies to clients, with a specialized focus on personal development. Provided hands-on technical assistance tailored to help clients set and achieve goals, covering operational and financial objectives, socioeconomic awareness, and the diversification of their product and service portfolios.• Achieved exceptional growth by expanding the client base from ground zero to an impressive 3,500 clients, maintaining an impressive 10% monthly active client rate, and securing 90% year-on-year client retention rate, with a remarkable 40% business sustainability rate.• Orchestrated the development and implementation of highly effective entrepreneurship programs, consistently garnering exceptional program ratings, with 90% of participants expressing high satisfaction levels. This achievement spanned 20 annual lectures, 10 courses, and over 500 consulting sessions involving a diverse array of public and private stakeholders.• Spearheaded diversity, equity, and inclusion initiatives, resulting in a notable 30% increase in program diversity. This was achieved through the cultivation of non-fiscal, co-marketing partnerships with organizations including SCORE, Free Library of Philadelphia, Drexel University, and various local nonprofit organizations.