- Conducted regular audits and analysis of search performance to identify areas for improvement and implement solutions.- Acted as the primary point of contact for clients, providing strategic guidance and reporting on paid search campaign performance to drive engagement and achieve marketing goals.- Conducted keyword research, ad copy testing, and bid management to maximize campaign performance and meet client goals.- Managed and optimized paid search campaigns across multiple platforms (Google Ads, Microsoft Advertising, etc.) to drive website traffic and improve ROI.- Generated regular performance reports, analyzed data trends, and made strategic recommendations to improve campaign results.

- Managed a book of approximately 25-30 clients that operate in a large business market by completing builds, optimizations, change requests, and properly notating information for others to refrence.- Applied Logical Position's best practices in digital marketing to develop strategies to achieve client goals in designing, developing, and managing PPC campaigns.- Exercised discretion and independent judgment when creating and modifying client accounts to ensure ad campaigns positively impact the client's goals, such as ROI, brand exposure, and awareness. - Provided analysis of existing PPC campaigns performance and devised actionable insight for improvement to optimize account performance.- Used advanced knowledge in digital marketing while partnering with Account Managers to identify and report on KPI's to produce successful campaigns.

- Responsible for creating, managing, and optimizing successful PPC campaigns across Google, Bing, and Facebook.- Maintained and nurtured successful client relationships through daily and weekly meetings.- Produced daily, weekly, and monthly performance reports on Google Sheets to track key metrics and ensure campaign effectiveness.- Implemented A/B testing across multiple ads, campaigns, and emails.

- Developed and administered content on Facebook, Instagram, and LinkedIn to increase engagement and brand loyalty.- Created and implemented a content calendar to ensure efficiency when distributing social media posts.- Updated Technical Data Sheets and Formulation Templates with Adobe InDesign to be displayed on the company website.- Effectively managed daily administrative tasks.- Assisted in planning events, creating presentations, and providing excellent customer service.

- Created the basic components that make up a great landing page while executing proper SEO strategies.- Conducted successful ad campaigns using targeted keyword research, ad copy while understanding the key performance indicators such as impressions, PPC, CTR, Ad Position, Conversion Rate, etc. - Executed proper email campaigns to drive more online traffic and sales.

- Formulated presentations for the sales staff to use on their business meetings with existing and potential clients.- Presented updated formulation pages by using Adobe InDesign for a cleaner look that matches the website that is appealing to the eye.- Conducted market research on competing companies and then provided an analysis on the companies.

- Administered updates to the company websites so customers will stay up to date with new products.- Assigned 50 formulation documents to their corresponding destination to make finding formulations easier to the customers.

- Obtained orders from the website and then processed the orders until completion.- Provided customer service via phone and email inquiries- Assisted in the process of writing product descriptions and brochures to give out to interested customers.

- Cooperated with 3 coworkers to achieve a clean workspace that met sanitation standards for customers. - Handled 2 to 3 shipments per week to stock the restaurant and keep the restaurant prepared for any order.- Sold different burger menu items to 100-200 customers during lunch in a timely fashion to keep customers happy.