Account Director
Sydney, Australia
Make It Happen is a full-service marketing agency where innovative thinkers meet practical deliverers. Services include strategy, digital, search, creative, events, B2B lead generation and channel marketing.- Reporting directly to the Managing Director and heading up account service I was responsible for the review, conception and execution of strategy for clients and the agency- Managed custom HTML and Wordpress website build and re-fresh projects including creation of site maps… Show more Make It Happen is a full-service marketing agency where innovative thinkers meet practical deliverers. Services include strategy, digital, search, creative, events, B2B lead generation and channel marketing.- Reporting directly to the Managing Director and heading up account service I was responsible for the review, conception and execution of strategy for clients and the agency- Managed custom HTML and Wordpress website build and re-fresh projects including creation of site maps, overseeing creative development and training clients on WordPress and plug-ins- Responsible for business development including the Make It Happen website re-design, writing RFPs, client acquisition, social media & SEO- SEO copywriting and lead generating content marketing campaigns delivering impactful and engaging content across the digital environment - End to end conference, trade show, exhibition and sponsorship management- Working alongside the Creative Director to execute brand and corporate identity development for clientsACCOUNTS:Microsoft, IBM, Kimberly Clarke, Lexmark, SAP, Avaya, CSC and Citrix Show less