Promotions powered by bright thinking. At Neon, we love big ideas as much as you do - but sometimes, big can mean risky. We utilise promotional risk management (promotional insurance) to put some power behind a promotion and protect your budget from the financial risk of over-redemption.

Managed the Asia-Pacific operation for VCGSpecialising in Promotional Insurance and Promotional Risk Management

Make It Happen is a full-service marketing agency where innovative thinkers meet practical deliverers. Services include strategy, digital, search, creative, events, B2B lead generation and channel marketing.- Reporting directly to the Managing Director and heading up account service I was responsible for the review, conception and execution of strategy for clients and the agency- Managed custom HTML and Wordpress website build and re-fresh projects including creation of site maps… Show more Make It Happen is a full-service marketing agency where innovative thinkers meet practical deliverers. Services include strategy, digital, search, creative, events, B2B lead generation and channel marketing.- Reporting directly to the Managing Director and heading up account service I was responsible for the review, conception and execution of strategy for clients and the agency- Managed custom HTML and Wordpress website build and re-fresh projects including creation of site maps, overseeing creative development and training clients on WordPress and plug-ins- Responsible for business development including the Make It Happen website re-design, writing RFPs, client acquisition, social media & SEO- SEO copywriting and lead generating content marketing campaigns delivering impactful and engaging content across the digital environment - End to end conference, trade show, exhibition and sponsorship management- Working alongside the Creative Director to execute brand and corporate identity development for clientsACCOUNTS:Microsoft, IBM, Kimberly Clarke, Lexmark, SAP, Avaya, CSC and Citrix Show less

Working/ travel throughout South East Asia, Mediterranean, the USA, the Caribbean and South Africa. On-board event management for yacht owners and guests. Events coinciding with the Cannes Film Festival, Monaco Grand Prix and engagement party for Prince Albert of Monaco.

ApolloNation is the most awarded and successful activations agency in Australasia.- End to end management of BTL brand campaigns, national sales incentives and trade activations- Sponsorship leverage and event management for Australian Fashion Week, NRL and Twenty20- Category management including customer insights, shopability and path to purchase- Fixed fee/ promotional insurance using local and international underwriters- Copywriting for point of sale materials, print… Show more ApolloNation is the most awarded and successful activations agency in Australasia.- End to end management of BTL brand campaigns, national sales incentives and trade activations- Sponsorship leverage and event management for Australian Fashion Week, NRL and Twenty20- Category management including customer insights, shopability and path to purchase- Fixed fee/ promotional insurance using local and international underwriters- Copywriting for point of sale materials, print advertising and stakeholder communications- Writing promotional Terms and Conditions, permit board applications etc. - Led the Apollo team to successfully win the Rosemount Australian Fashion Week pitch- Managed the the Rosemount Australian Fashion Week sponsorship leverage 2009 and 2010 and Rosemount Sydney Fashion Festival 2009 and 2010- Managed the Carlton & United Breweries conventions in Ayers Rock (Uluru), Las Vegas and BarbadosACCOUNTS:Wine brands (Rosemount, Lindeman's, Secret Stone), Kellogg's Cereal (Special K), Carlton & United Breweries (Pure Blonde, Crown, VB, Carlsberg, Carlton Draught and Corona), Nestlé confectionery (Kit Kat), NRMA Insurance, Coca-Cola Amatil, Travelex and Fonterra Food Services (Mainland Cheese) Show less

- Management of the product media review program for Apple computers and Palm Australasia- Researching feature article opportunities, liaising with journalists and increasing client coverage- Writing/proofing media releases, newsletters & editorial- Hewlett Packard national roadshow event management- Managed all phases of client eDm campaigns- Media monitoring and coverage reporting- Developing media & public relations strategies- Implement marketing strategies… Show more - Management of the product media review program for Apple computers and Palm Australasia- Researching feature article opportunities, liaising with journalists and increasing client coverage- Writing/proofing media releases, newsletters & editorial- Hewlett Packard national roadshow event management- Managed all phases of client eDm campaigns- Media monitoring and coverage reporting- Developing media & public relations strategies- Implement marketing strategies across PR channels- Pitching news items across all mediumsACCOUNTS:Apple, Hewlett Packard, Dell, SAP, Avaya Show less