Curtis Brabson Email and Phone Number
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Experienced Digital Marketing Professional with a deep understanding of conceptualizing and implementing digital marketing initiatives across PaidMedia to facilitate growth in revenue, brand visibility, and lead generation. Highly skilled in dissecting user data to procure actionable insights that translate into very targeted marketing campaigns to deliver compelling value to customers, clients, and stakeholders.
Secure Ticket Purchase
View- Website:
- secureticketpurchase.com
- Employees:
- 8
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Sr. Director Of Customer AcquisitionSecure Ticket Purchase Apr 2024 - Present
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Account ManagerSyzygy Jul 2021 - Jan 2024London/ New York• Developed and implemented paid media strategy across NA, EMEA, AUNZ, and ICE for key clients in fintech with a multi-million dollar monthly budget.•Implemented bid strategy and optimization A/B tests for BAU campaigns leading to a 48% decrease in CPA.• Led restructure of app campaigns leading to 30k incremental app downloads.• Created comprehensive media plans for multiple Product Managers to meet and exceed performance goals.• Collaborated with media ops, data science, content, legal and key stakeholders to launch top-tier campaigns that met strict legal guidelines and platform policies.• Cultivated relationships with key stakeholders and vendors, effectively translating business challenges into billable media projects and opportunities.• Created reporting decks and dashboards to translate data into digestible insights and opportunities for key stakeholders.•Managed testing roadmap to prioritize, implement and track potential tests and experiments.• Effectively managed a team of two account executives, including training, goal setting, and conducting performance reviews, contributing to team development and success. -
Account ManagerIntertwine Interactive Aug 2017 - Jul 2021• Create, manage and optimize PPC marketing efforts for a multitude of clients between ecommerce and lead generation.• Work directly with clients to understand their business objectives and maximize their ROI while simultaneously developing long-term relationships.• Develop campaign strategies from inception to execution across Google Ads, Microsoft Ads, Amazon Marketing Services, YouTube, Facebook, and Instagram.• Design, implement and report on A/B tests to drive incremental improvements across all KPIs• Create in-depth reporting and present to clients in a complete and comprehensive performance review.• Audit potential client's digital marketing initiatives and present a clear road map for improved performance. -
Paid Search And Seo Marketing Specialist | Digital Marketing | SemSierra Trading Post Jan 2013 - Aug 2017• Conduct periodic keyword research, technical and content audits and competitor analysis to discover new SEO opportunities.• Optimize web pages for metadata, copy, internal and external linking and landing pages for organic search.• Analyze, track and report on overall organic search performance.• Increase the visibility and knowledge of SEO within the organization by preparing and presenting SEO best practices and helping define SEO as a KPI for all relevant teams.• Manage, optimize and refine paid search channels across the Google Ads and Microsoft Ads platforms through search & display campaign expansion, bid management, audience lists, and remarketing.• Manage and forecast budgets• Develop and propose new search engine marketing initiatives, beta programs and account & campaign strategy. -
Sports & Outdoors Catalog MerchandiserSierra Trading Post Jul 2011 - Jan 2013Analyze product categories, inventory levels and sales history to determine best product mix for catalogs to maximize profits. Merchandise page layout based on product categories and brand positioning. Work with design team to develop ideas to increase product exposure, web drivers, and ultimately sales.
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Buying AssistantSierra Trading Post Apr 2009 - Jan 2013Support the High Performance Apparel and Gear Buyers. Active in negotiation of closeout deals with Vendors. Maintain communication with all High Performance Vendors. Act as a critical point person between Buyers, Vendors and other departments. Prioritize and input Purchase Orders to meet ship dates and maintain workflow for other departments.
Curtis Brabson Skills
Curtis Brabson Education Details
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Business Management
Frequently Asked Questions about Curtis Brabson
What company does Curtis Brabson work for?
Curtis Brabson works for Secure Ticket Purchase
What is Curtis Brabson's role at the current company?
Curtis Brabson's current role is Sr. Director of Customer Acquisition.
What is Curtis Brabson's email address?
Curtis Brabson's email address is cu****@****ive.com
What is Curtis Brabson's direct phone number?
Curtis Brabson's direct phone number is +130777*****
What schools did Curtis Brabson attend?
Curtis Brabson attended University Of Wyoming.
What skills is Curtis Brabson known for?
Curtis Brabson has skills like Apparel, Merchandising, Negotiation, Sales, Web Marketing, Search Engine Marketing, Ppc Bid Management, Google Adwords, Yahoo Search Marketing, Visual Merchandising, E Commerce, Online Marketing.
Who are Curtis Brabson's colleagues?
Curtis Brabson's colleagues are Lauren Hoffman, Danielle Neugebauer, Taylor Wheeler, Rossel Munar.
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