Curtis Packer Email & Phone Number

New York, United States

Pompano Beach, Florida, United States

At JFA Yacht & Ship it's all about honesty, integrity and long-lasting relationships. Whether you're looking to purchase the yacht of your dreams or simply want to spend holiday time on the water, we're here to provide you with everything you need to know about yacht ownership and chartering, to help make the experience as seamless and enjoyable as possible.

New York, New York, United States

OTG MANAGEMENT-New York, NY (otgexp.com)Hospitality company revolutionizing travel with over 300 reimagined dining and retail locations.Director of Promotions Dec 2012-April 2022Led high-performing internal digital and legacy marketing agency, scaling team from one to ten professionals who designed and executed campaigns for clients selling products in OTG locations. Spearheaded client development, including pitches, request for proposals (RFPs), deal structuring, and contract… Show more OTG MANAGEMENT-New York, NY (otgexp.com)Hospitality company revolutionizing travel with over 300 reimagined dining and retail locations.Director of Promotions Dec 2012-April 2022Led high-performing internal digital and legacy marketing agency, scaling team from one to ten professionals who designed and executed campaigns for clients selling products in OTG locations. Spearheaded client development, including pitches, request for proposals (RFPs), deal structuring, and contract management. Held complete oversight of retail operations from wholesale distribution to product placement in dining and retail locations. Reported to Chief Marketing Officer (CMO). Key Achievements Founded and grew a highly profitable division that raised $10M+ in annual marketing dollars with only $1.5M spent, earning executives' trust to expand the scope to all product categories. Conceptualized and launched Reading on the Fly, a digital advertising platform that capitalizes on OTG’s existing infrastructure of 7k iPads to promote clients’ products, with over $500k in deals in year one. Negotiated an exclusive $1.1M deal with a significant supplier, adding $200k to bottom-line revenue, and monetized the electronics category. Boosted revenue from $300k to $1.2M within two years, sustaining year-over-year (YoY) growth by terminating a low-performing vendor and designing in-house campaigns. Produced first marketing dollars from book promotions, averaging 122% YoY growth from $100k to $1M+ in division revenue while boosting sales revenue from $300k to over $3M in three years. Scaled confectionary marketing from $0 to $1M+ in four years by negotiating deals with and creating in-store and digital campaign for industry leaders like Mars, Hershey, Lindt, Nestle, and Ghirardelli. Engineered in-store and digital campaign to promote Red Bull and 100k copies of its magazine, Red Bulletin, generating $250k for a two-week campaign, with an added $70k from renegotiated margins. Show less

New York, New York, United States

Director of Marketing and Promotions-New York City | Toronto, Canada Aug 2008-Dec 2012Promoted to pioneer magazine, book, and newspaper marketing in Canada. Oversaw creation and presentation of RFPs to capture business in airports. Coached and managed a team of four direct reports.Key Achievements Negotiated agreements with the largest Canadian publishers, including Rogers, St. Joseph’s Media, Penguin, Random House, National Post, and Globe & Mail. Won key contract for four… Show more Director of Marketing and Promotions-New York City | Toronto, Canada Aug 2008-Dec 2012Promoted to pioneer magazine, book, and newspaper marketing in Canada. Oversaw creation and presentation of RFPs to capture business in airports. Coached and managed a team of four direct reports.Key Achievements Negotiated agreements with the largest Canadian publishers, including Rogers, St. Joseph’s Media, Penguin, Random House, National Post, and Globe & Mail. Won key contract for four locations at Chicago Midway International Airport, a targeted gateway market, by securing marketing dollars from press and electronics suppliers for an aggressive bid. Structured the company's first marketing program in Canada, including hiring a buyer, category manager, and IT manager to create collateral for and oversee promotions. Exceeded $500k goal in year one by selling nearly $800k in marketing programs and scaled initiative to $1.3M in marketing revenue during tenure. Boosted retail sales by 23% through marketing efforts and leveraged to negotiate better margins, producing an additional $150k in profit.Category Manager - New York City | Toronto, Canada May 1999-Aug 2008Created and executed strategy for the US press category. Oversaw logistics, day-to-day operations, and marketing. Served in an interim human resources role post-9/11, leading hiring, employee discipline, and regulatory updates in the US and Canada.Key Achievements Negotiated and contracted supplier agreements for magazines, books and newspapers. Created store planograms for magazines books, newspapers and confection for 350 airport locations. Assisted VP of Marketing in promotional negotiations for in-store marketing campaigns. Produced and presented merchandise and marketing plans for Airport RFP’s in US and Canada. Exceeded Book and Magazine sales budget by double digits for eight straight years. Show less

New York, New York, United States

I headed strategy and execution for the U.S. press category, encompassing books, magazines and newspapers, overseeing all logistics, day-to-day operations, and marketing. I also served in an interim human resources role post-9/11, leading hiring, employee, corrective action, and regulatory updates in the U.S. and Canada.

Master Of Public Administration - Mpa

Bachelor Of Arts - Political Economy