Head of Visual Merchandising for retail store in South East region.

• Oversees all aspects of large-scale fashion productions including concept development, pre- production, coordination, set design, installation, marketing, budget and finance, logistics and staffing• Strategically plans event budget outlining projected costs and expenses, providing multiple resources options to ensure parameters are met and to optimize premium results • Acts as a liaison across multiple departments including finance, operations, production, and public relations• Assists with the procurement of in-kind contributions facilitating relationships with third-party sponsors• Gains a working knowledge of venue layout, capabilities and functioning details and distributes information to department heads• Collaborates with the in-house visual team on design and layout, floor plans, seating charts, and staging• Acts as the main point of contact for all on-site staff and departments on the day of the event• Leads all aspects of event-day preparation and logistics including setup and breakdown, staging, A/V, front of house, back of the house, VIP area, press pit, check in and catering • Generates event timeline and run of show for staff and production teams• Obtains required permits/COIs for the event date• Reviews and negotiates contract terms with clients, venues, vendors, agencies, and staff• Researches and tours new venues in New York City as well as outside areas• Oversees in-house visual teams and provides direction and guidance on event photography and video • Arranges model castings and fittings

• Orchestrated daily merchandising plans for Tommy Hilfiger boutique inside Macy’s Herald Square• Worked closely with in-store merchandising team to highlight featured items throughout the sales floor• Interfaced with Tommy Hilfiger marketing team on creating a unified visual message • Styled mannequins and displays to build customer awareness, drive traffic and increase sales• Proactively identified merchandising challenges and worked with the Visual Manager on solutions• Partnered with the stock associates to maintain the merchandise inventory on the sales floor• Maintained the shops merchandising standards before, during and after holiday rushes• Developed a strong knowledge of Tommy Hilfiger product and visual merchandising direction• Assisted with the execution of events being hosted on site

• Acted as key stylist on editorial spreads, e-commerce catalogs, ad campaigns, celebrity appearances, look books, TV shows, videos, fashion shows and press events• Coordinated production of large-scale photo shoots including planning and logistics, creative design, model selection, location scouting, props and wardrobe procurement • Collaborated with magazine editors, Art Directors and photographers to develop directional fashion content for consumer publications • Worked closely with clients to ensure complete understanding of their vision and translated that into visual interpretations for advertising, marketing, sales and promotions• Created story boards and image board for presentations made to clients and creative team• Managed large shopping budgets for photo shoots and celebrity appearance’s• Developed and maintained relationships with designer showrooms, public relations agencies, retailers, jewelers and other creative artists worldwide in order to procure wardrobe for photo shoots and celebrities • Coordinated castings with model and talent agencies • Analyzed seasonal fashion trends to remain up to date on emerging designers and brands• Drafted and provided letters of responsibility for sample requests• Coordinated pick-up and returns of samples to showrooms both domestic and international• Wrote copy for editorial credits, product descriptions titles and taglines

• Covered fashion and accessories markets from sportswear to luxury establishing and maintaining relationships with public relations offices, designers and retailers worldwide • Demonstrated a hands-on approach in curating luxury products for fashion features and editorials• Acted as an authority within the industry forecasting trends and curating content for each magazine• Collaborated with photo editor on artwork and image selections for featured editorials and cover stories • Represented the magazines at international trade shows and press events while gaining access to new products• Selected models and talent to be featured in publications• Developed and nurtured ongoing relationships with writers, editors, interns and assistants • Participated in monthly creative meetings to determine the direction of each issue• Collaborated with advertising department to develop new business and promote ad sales