I lead the Brand Editorial team at MillerKnoll and support our corporate and contract marketing teams as together we write the story of the world's leading design brand.

Brand is a perception in the mind of the customer. Every interaction with a customer is a chance to shape that perception. At Herman Miller, our Brand Content team works to make these interactions compelling, memorable, inspiring, and personal through powerful storytelling.

Leading editorial efforts on a variety of print and digital projects for a range of clients. Also, supporting research and strategy teams by conducting customer interviews and providing analysis and copywriting. Clients included Herman Miller, Interface FLOR, The HON Company, Haworth, Fiat, Gunlocke, Nucraft, USAI Lighting, X-Rite, and others.

Writing feature stories and other copy for two monthly regional magazines: Grand Rapids Magazine and Grand Rapids Family Magazine. Also, coordinating design industry coverage, editing web content, and producing weekly radio segments through media partnership with local NPR affiliate.

Generating reviews and feature stories for the daily newspaper in Grand Rapids, Michigan as a freelance writer. Beats included community theatre, art galleries, arts funding, and local music.

Conception and layout for the arts and entertainment section of an alternative weekly newspaper in Grand Rapids, Mich.

Developing creative editorial content, headlines, and supporting verbiage for various advertising and marketing communications vehicles: external publications, mailers, brochures, and websites.

Generating reviews and feature stories for the daily newspaper in Grand Rapids, Michigan as a freelance writer. Beats included community theatre, art galleries, arts funding, and local music.