Dave Cutler Email & Phone Number

Greater Boston Area

Blogger & content creator in the dad blog space

Waltham, MA

• Advise startups & SMBs on marketing & social media strategy
• Freelance social media content creator (blog posts, white papers, columns)
• Social Media Director for Boston TechJam event

Greater Boston Area

• Founding organizer of annual event celebrating Boston's technology & innovation community
• Manage all Boston TechJam social channels, create strategy, manage promotion of event
• Measure reach and engagement for social activity and recap performance for key partners

Greater Boston

• Devise and implement a social media strategy for JCDS to advance development, enrollment, and retention goals
• Responsible for the preparation and production of communication and marketing materials
• Create and design advertising campaigns to promote JCDS
• Assist with maintenance of website, creation of e-mail campaigns, and promoting school-run events
• Responsible for content creation and video production for school website and social channels

Greater Boston Area

• Established client service processes & protocols and oversaw execution of client campaigns
• Directed strategy and execution for all campaign measurement
• Oversaw marketing technology – sourcing/development of tools & social platform compliance

Greater Boston Area

• Led marketing communications strategy and execution for MITX and BIMA
• Programmed and marketed sold-out summits and panel discussions
• Led planning & organizing for revamped FutureM event

Greater Boston Area

• Created and executed social media strategy to drive sales pipeline and build awareness
• Created content strategy that fueled social media efforts, leveraged customer references and increased TIBCO visibility
• Engaged customers, partners and Spotfire community members in participating in launch efforts, case studies, PR opportunities and social media efforts

• Designed and produced graphics to enhance company reports
• Liaised with other departments to ensure efficient delivery of graphics
• Identified areas for improvement in the production process and facilitated implementation of changes

• Directed marketing efforts for small business clients
• Identified and sought out new potential partnerships for clients
• Created and produced sales materials and client newsletters

• Managed department’s relationships with professional sports leagues and various vendors
• Produced 6-7 direct response television commercials annually for Sports Illustrated
• Conducted quantitative analysis to review performance of new campaigns, media buys, etc.
• Managed selection, ordering and inventory management for all licensed products
• Served as copywriter for TV and Radio scripts

• Directed local sales initiatives in NBDL markets
• Serviced NBDL partner accounts with Fortune 500 companies
• Managed new business development within the NBDL & WNBA
• Sourced and contacted new business prospects to pitch advertising and sponsorship deals

• Managed existing sponsorship accounts
• Identified and contacted potential new sponsorship accounts
• Wrote and edited a quarterly team sponsorship newsletter
• Wrote research manual used by subsequent interns

Mini-Mba, Social Media Marketing

Certificate Program in Social Media Marketing

Bs, Sports Management

Religion Major

Activities and Societies: Varsity Soccer and Basketball Player