C. V. Prakash

C. V. Prakash Email and Phone Number

Principal, Chennai System Technology @
C. V. Prakash's Location
Fremont, California, United States, United States
About C. V. Prakash

Extensive experience in product and business strategy with roles of increasing responsibility including Sr. Marketing Manager, Strategic Marketing Manager and Group Manager. • Experienced in P&L responsibility for new marketing program development, business & financial analysis• Proven experience in building and managing high performance cross functional product marketing teams globally. Proficient in managing Alliance partners and collaborating with engineering, technical support, product marketing, sales, SE’s, ISV partners. Managed recruiting, training and supporting diverse, well balanced product marketing teams, ISV partners that consistently deliver high quality products on time. • Strong skills in developing a product portfolio and defining product road maps. Managed cross-functional teams to drive products through all phases of the product lifecycle(PLC). Strengths in developing product strategy, developing concise marketing plans, product launch plans and managing alliance partners• Experienced in developing market requirement documents (MRD, PRD), competitive analysis, marketing collateral and preparing for product launches. Developed customer presentation, sales tools, training sales and alliance/channel partners. Developed relationships with alliance partners to create the ecosystem necessary to make solutions & products successful in the enterprise market place.Specialties: • Product / Program (PLC) Management• Partner / Alliance Management• Product / Program Launch

C. V. Prakash's Current Company Details
Chennai Systems Technology

Chennai Systems Technology

Principal, Chennai System Technology
C. V. Prakash Work Experience Details
  • Chennai Systems Technology
    Principal
    Chennai Systems Technology 2009 - Present
    Fremont, California
    Strategic business planing, sales enablement, solution development and partner relationship
  • Omni Ip Solutions
    Business Consultant
    Omni Ip Solutions Jan 2008 - Dec 2008
    San Jose, Ca
    Create and produce marketing collateral and sales tools. Respond to RFPSupport equipment vendors, ISV vendors, sales team and customers.
  • Omnitrol Networks
    Sr Product Marketing Manager
    Omnitrol Networks Nov 2006 - Nov 2007
    Mt View, Ca
    Develop compelling sales tools and marketing content to support sales and field marketing efforts. Support OmniTrol solution partners and new marketing initiatives.Create PRD, MRD, PPD, POC, demos, beta programs and drive product releases
  • Sun Microsystems
    Global Product Marketing Manager
    Sun Microsystems Aug 2005 - Sep 2006
    • Developed & launched Solaris 10 OS upgrade service in 10 weeks using Sun PLC process.• Conceptualized and developed an online Product Self Assessment Service content in collaboration with a virtual team (Product, Field, Marketing, Legal & Education).• Collaborated with marketing teams to create Product/Service Data Sheet, Messaging, White Paper, Customer Briefing, EBC Presentation, Field Training Delivery Collateral, Marketing & Sales Collateral, Webinar training content, etc. • Recruited & trained Strategic Partners and Alliances to sell, support and deliver solutions and services in the field.
  • Sun Microsystems
    Group Program Marketing Manager
    Sun Microsystems Feb 2000 - Sep 2006
    • Managed the deployment of the IT Service Certification program in over 50 Internet Service Providers worldwide• Chaired the ISP Industry Architectural Council chartered to develop, promote, create and maintain IT Service Certification (SunTone) specifications aligned with ITIL, Cobit, ISO17799, Systrust & HIPPA industry standards.• Authored the IT Service Certification Specification & Field Training Material.• Recruited & Trained Partners for developing IT Service Certification Practice, & performing Onsite Audits and pre-sales support.• Developed all service marketing & sales collateral.
  • Sun Microsystems
    Strategic Sales Development Program Manager
    Sun Microsystems Apr 2003 - Aug 2004
    • Managed all Edge Solutions development planning, scheduling, training, documentation, delivery support, internal & external messaging & implementation.• Oversaw fulfillment of Sun Partner requirements, request & issues resolution. • Managed the Perimeter Security Infrastructure solution offering developed through alliances with Security ISV for distribution by Channel Partners.• Monitored quarterly channel Edge Solution product sales revenue and prepared reports for management review and tracking.
  • Compaq Computer
    Senior Product Marketing Manager
    Compaq Computer Feb 1996 - Nov 1999
    • Managed development & launch of Compaq CStore Solution at CALTEX Asia.• Oversaw integration of Compaq technology with third party CStore ISV applications. • Managed development of Compaq Straight through Application Routing (STAR) solution for Capital Markets and Customer Relationship Management (CRM) solution for Retail Banking. Responsible for defining customer requirements for implementing STAR/CRM, managing & qualifying solution partners (NEON, TIBCO, SYSTAR, SIEBEL, TATA, INFOTECH).• Managed all solutions Partner Alliance and product training for Partners/Customers. • Led the product team designing and deploying Atalla Point of Sale (POS) and Network Security Processor products at leading financial institutions.
  • Inforite Corporation
    Global Product Manager
    Inforite Corporation Feb 1992 - Jan 1996
    • Conceptualized and managed the design, development and deployment of an elec-tronic paper (Pen based) POS device. Products are currently deployed in leading retail outlets (UPS, US Post Office, Kinko Copying, Retail Stores & Banks). • Responsibilities included product planning, specifications, positioning, pricing, ROI analysis, scheduling, budgeting, team building, manufacturing vendor selection, marketing support and product launch activities.
  • Apple Computer
    Senior Product Manager
    Apple Computer Feb 1988 - Nov 1991
    Cupertino, Ca
    • Re-engineer, build and launch ruggedized Mac IIcX computer.• Work with product team, engineering, manufacturing vendors, field and customer.• Managed a staff of 4 team members.
  • System Industries
    Sr Designer
    System Industries Jan 1984 - Oct 1988

C. V. Prakash Education Details

Frequently Asked Questions about C. V. Prakash

What company does C. V. Prakash work for?

C. V. Prakash works for Chennai Systems Technology

What is C. V. Prakash's role at the current company?

C. V. Prakash's current role is Principal, Chennai System Technology.

What schools did C. V. Prakash attend?

C. V. Prakash attended San José State University, University Of California, Davis, Annamalai University, Madras Christian College High School, Madras Christian College High School, Madras Christian College High School, Madras Christian College High School, Madras Christian College High School.

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