Internet Advertising and Market PositioningSpecialties: • Account Development and Acquisition • Contract Negotiations• Customer Focused Sales Strategies• Competitive Goal / Profit Oriented Focus
Search Marketology, Llc.
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Director, Business DevelopmentSearch Marketology, Llc. May 2007 - PresentSearch Marketology has leveraged years of experience and breadth of knowledge to develop three Local Search Packages for the small to medium-sized business. The Search Marketology teams’ goal is to help small to medium-sized business owners reach customers in their respective market.
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Sr. Interactive Marketing ConsultantZunch World Wide, Inc. 2006 - May 2007Responsible for execution of direct global and domestic sales for advanced interactive marketing products including search engine optimization, pay-per-click management, click fraud detection, and interactive public relation solutions.• Developed a portfolio of over 70 clients representing annual revenue in excess of $1.8M annually• Provide custom turn-key interactive solutions for clients ranging from small businesses to Fortune 100 companies• Generated the highest volume of new accounts company-wide since employees with company, and awarded the most prestigious sales award• Work closely with executive management to develop and execute corporate strategy• Acquired new accounts through cold calling, account management, and referrals• Work directly with decision makers including business owners and corporate executives• Managed staff of 12 sales executives to record breaking levels of productivity
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Owner And OperatorJackson Tavern & Inn, Inc., 2002 - 2006Owned and operated a full service 125 year old stagecoach hotel and steakhouse. Successfully originated and managed the venture, transforming an idea into a thriving business with customer loyalty based on exceptional service and attention to detail.• Directed sales and profitability for entire operation with annual revenue of over $1.2M• Developed marketing strategies for increased market share• Daily operations included managing 50+ employees, client relations, purchasing, administration, and training• Ensured employees consistently provided highest standards of customer satisfaction and quality service• Voted "Best Steaks" in 2002, 2003, 2004
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Outside Business To Business SalesStewart & Stevenson Apr 1995 - 2001Responsible for sales of entire Hyster product line of parts and service within the material and handling division of the North Texas branch.• Increased product line sales to $2.1M annually by developing relationships with a wide variety of businesses from logistics to pharmaceuticals• Won the Outstanding Sales Award for 1998 and 1999 for highest achievements in sales• Set sales records in both 1998 and 1999
Craig Waugh Education Details
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Business, Management, Marketing, And Related Support Services
Frequently Asked Questions about Craig Waugh
What company does Craig Waugh work for?
Craig Waugh works for Search Marketology, Llc.
What is Craig Waugh's role at the current company?
Craig Waugh's current role is Director of Business Development.
What schools did Craig Waugh attend?
Craig Waugh attended Abilene Christian University.
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