Leading a data team providing behavioral and attitudinal consumer insights and market intelligence to identify opportunities, shape strategy and validate product market fit.

Leading a 20+ person team of researchers and analysts developing key insights on consumer, market and product trends. Reporting to CPO and tightly integrated into portfolio strategy, greenlight, and product development processes.

Established an internal F2P mobile development studio and grew it to $75M+ in annual revenue through the successful launch, scaling and live operation of several hit games including Fairway Solitaire, Fairway Solitaire Blast, Cascade, and Dungeon Boss.

Responsible for successfully establishing the mobile business unit as PlayFirst’s core business.• Owned the P&L, vision, strategy, product roadmap, and all financial planning for the Mobile business.• Drove the rapid transition from premium direct sales revenue to Freemium (In-App Purchase) revenue.• Maintained Dash as one of the most successful gaming franchises in the App Store.• Oversaw the transition of the studio from a traditional waterfall premium product development… Show more Responsible for successfully establishing the mobile business unit as PlayFirst’s core business.• Owned the P&L, vision, strategy, product roadmap, and all financial planning for the Mobile business.• Drove the rapid transition from premium direct sales revenue to Freemium (In-App Purchase) revenue.• Maintained Dash as one of the most successful gaming franchises in the App Store.• Oversaw the transition of the studio from a traditional waterfall premium product development model to agile game pods efficient at continuous improvement through data driven live operation of both freemium and premium games.• Partnered with Marketing to oversee the roll out of the PlayFirst Promotion and Publishing Network in all PlayFirst iOS games.• Managed a team of Product Managers and worked with studio leads and exec staff to set priorities and staffing needs for the production, creative and technical teams. • Worked with the CTO to define technical priorities and requirements for both client and backend services.• Presented quarterly results, strategy, and roadmaps to the board of directors and prepared monthly business reviews for exec staff.• Owned the Apple relationship. Show less

Responsible for rapidly growing the Mobile business on iOS with a small cross discipline team. Consistently beat forecast and established mobile as one of the company’s three business units. Owned the P&L, vision, strategy, product roadmap, and all financial planning for the Mobile business.

Responsible for starting PlayFirst’s iOS business and shifting the strategy to investing in mobile as a core platform versus continuing licensing partnerships.

Managed the external production of casual games developed for the PC and Mac platforms.

Member of executive staff responsible for the Indiana Jones franchise across all gaming platforms. Lead a >140 person internal development team focused on Xbox 360 and PS3 and oversaw external production of handheld and Wii versions of Indiana Jones and the Staff of Kings.• Defined the creative vision and overall game play direction for a new 3rd person action game leveraging advanced physics and animation technologies.• Oversaw the development budget and hiring through a period of… Show more Member of executive staff responsible for the Indiana Jones franchise across all gaming platforms. Lead a >140 person internal development team focused on Xbox 360 and PS3 and oversaw external production of handheld and Wii versions of Indiana Jones and the Staff of Kings.• Defined the creative vision and overall game play direction for a new 3rd person action game leveraging advanced physics and animation technologies.• Oversaw the development budget and hiring through a period of rapid growth.• Managed a team of cross discipline leads to define project priorities, feature and content requirements.• Presented a game play demo at E3 which resulted in significant media attention. Show less

Managed an internal development team of 60 people over 2 years to create Star Wars Republic Commando for Xbox. Also oversaw the external development of Star Wars: Empire at War for the PC during the final 8 months of Production.
 Both games were completed on time and on budget and received >80% average meta-critic scores.

Lead Artist on Star Wars: Galactic Battlegrounds and it's expansion pack.
 Oversaw the art direction and managed a team of internal artists and external contractors.

Created environment artwork for PC and console games using 3d modeling software.