CX Roque is a social media intelligence analyst. They help brands and organizations navigate narratives on social media to help inform their communication strategies and protect themselves from threats. CX has worked extensively on public affairs and advocacy campaigns, national and local election campaigns, and international tech startups. They have also worked on social media research projects for The Asia Foundation, Amnesty International, WHO, UNICEF, and UNFPA. A published writer in digital marketing and analytics, CX's work has been published on The Content Strategist, CNN Money, and NYTimes.com.