Carolina Yibirin-Stovall Email & Phone Number

• Discover and iteratively refine design solutions to business problems balancing user needs, business goals, and technical constraints for different digital products in Chile and Latin America. Create research plans.
• Increased checkout completion rate by 18% for a pharmacy site by making evidence-based design decisions using Hotjar, Google analytics, Figma and usability testing in Maze.
• Increased checkout ease-of-use ratings by 9% for a pharmacy site by conducting user research to evaluate areas of improvement and delivering actionable insights.
• Increased conversion rate by 36% for a pharmacy site during major sale events.

United States

MH is a user-friendly app that helps manage the health of people with sickle cell disease. It brings together doctors, care coordinators, and patients to track and improve health together.

Orlando, Florida Area

Design and redesign guest facing presentation tools used by executives to facilitate timeshare sales using Adobe XD. Sales Center Technology.

Orlando, Florida Area

• Provide UX design services to clients, gather requirements from stakeholders, create visual artifacts to help brainstorm, communicate and test ideas like wireframes, and prototypes for mobile and desktop users. Conduct.
• Increased booking requests by 20% for a timeshare rental site by redesigning guest’s journey using Adobe Illustrator, Adobe Photoshop, inVision and wireframing.
• Helped improve brand perception for timeshare rental site by redesigning logo and providing a cohesive look-and-feel across digital communication channels using visual design skills, Adobe Illustrator and Adobe.

New York, New York, United States

• Develop Brand Studio highly interactive sponsored content using front-end technologies likeHTML, CSS and JavaScript.
• Designed content hub interface and supporting content graphics for WPBS + GE 2016 minds + machines speaking industry event.

Winter Park, Florida, United States

New York, United States

New York, United States

• Develop the front-end of of high-impact, sophisticated and responsive ad units with a high interaction rate.
• Developed 30+ responsive Engage units for desktop, tablet and mobile using JavaScript, CSS3, HTML5.

Lab Specialist for the following courses in the web program: Applied Design Tools & Interfaces, Web Interface & Usability and Designing for Web Standards I. Mentor students in front-end web technologies. Provide feedback on student projects.

Venezuela

Supervise the in-house production of outdoor advertisements: billboards, banners, stands for different clients. Design graphics, logos, business cards, booklets, brochures, etc, for the company’s clients. Fulfill design requests from partner companies in Latin america.

Tulsa, Oklahoma Area

Assist in processing, documenting and archiving presentation files. Research design trends & organize findings for the creative department. Categorize and tag art submissions. - Developed original concepts for gift card holders and gift bags for major retailers in the US like Best Buy and Walmart.

Bachelor Of Science (Bs), Web Design & Development

Bachelor Of Fine Arts (Bfa), Graphic Design / Art History / Marketing