Cynthia Batterman Email & Phone Number

I love helping consumer businesses accelerate their sales and profit growth via out-of-the-box strategies, innovation, distribution expansion, and creative marketing. I draw on my experiences at Fortune 100 companies (e.g. M&M/Mars and Con Agra Foods) and entrepreneurial companies, combined with my natural curiosity for the consumer, an affinity for new products and innovation, strategic skills, and Sales acumen to help grow businesses. Budgets don't have to be large in order to be impactful .... building strong growth strategies, prioritization, and nimbleness are the keys to long-term success. Whether you have a big or a small project, a big or small budget .... let's talk!!

Lowell, Ma, Us

Entrepreneurship for All (EforAll) accelerates economic and social impact in communities nationwide through inclusive entrepreneurship.

Cromwell, Connecticut, Us

Developed from scratch the Global Expansion strategy and led the initiative for I-Health Inc. (Culturelle probiotics, AZO brand). With limited resources, created a profitable, $40mm international business just a few years into the launch. Became the #1 probiotic brand in Hong Kong, #1 children’s product in China including on Global e-Commerce platforms such as Alibaba, T-mall and JD.com (on-line sales), and established Culturelle as the #1 WORLDWIDE probiotic brand. Hired / directed strategic partners, developed and negotiated contracts, developed business and local marketing strategies and digital marketing. Developed launch strategies for new markets including Brazil, China, India, So Korea, India, UK, Singapore, Mexico, Australia, etc. I-Health Inc. a leading consumer company in women's health, probiotics, and healthy aging OTC products / supplements.

Develop policies and business initiatives, and guide direction of the organization.The AAHP is a not-for-profit corporation representing the interests of homeopathic manufacturers, distributors, and individual pharmacists in cooperative efforts with regulatory agencies and other organizations nationally.

Wimbledon, London, Gb

Managing Director and chief strategist for Nelsons North/South America, a global leader in natural product/medicines. Formed the leadership team and transformed the division into a professionally run organization, developed the growth strategy, and accelerated revenue and profit growth. Led Marketing efforts (including Strategy, consumer communications, digital marketing, new product development, etc), Sales, Finance, and Logistics. Responsible for top and bottom-line growth and P&L. Member of the Board of Directors.

Chicago, Illinois, Us

Led the family meals strategic business unit with a portfolio of food brands with sales of $500mm. Responsible for top and bottom line growth, P&L management, strategic brand and business direction, new product innovation/development, trade marketing as well as all marketing strategies, business plans, and consumer advertising / communications. Won best new product of the year award.

Sydney, Au

Brand strategy and management, market research, new product development, consumer advertising, media planning, promotions and customer marketing for Snickers, Milky Way, Combos snacks, and new products. Executive Director of the Snickers Sports Foundation.

Education record

Food Science/Chemistry/Marketing