Cynthia C. Email and Phone Number

I am a customer-centric professional who believes deeply in Customer Led Growth, as well as having a passion for building powerful revenue-influencing customer advocacy and reference programs that are leveraged across teams. My expertise lies in nurturing and cultivating key customer relationships and transforming them into enthusiastic evangelists. Through my dynamic storytelling abilities, I provide real value to customers by leveraging their expertise via field marketing engagement, private references, product review campaigns, social media initiatives, PR, AR, speaking engagements, and demand generation campaigns.One of the highlights of my career has been establishing an amazing executive visibility platform for our customers called the “All-Star Program.” This platform not only generated strong relationships but also served as a pipeline of trusted allies for high-profile sales and marketing activities. As the key liaison for the global sales organization, I also played a vital role in facilitating communication and collaboration between teams.- Referral Programs: Revenue Influencer: I contributed to millions in new sales by strategically utilizing targeted customer references to help close deals across various industries and product lines.- Powerful Storyteller: I have created numerous compelling customer and partner success stories, case studies, video testimonials, and sales win announcements. These assets have been used as sales training tools and have driven engagement with potential customers through social media, PR, AR, product marketing launches, demand generation campaigns. - Strong Customer Relationship Builder: I excel at forging deep loyal connections with customers and partners across all levels, from Systems Engineers to CISOs, CIOs, and CTOs. By encouraging their active participation in sales references and marketing activities.- Brand Advocacy/Customer Satisfaction: Expert in Product Review Campaigns: I devised and executed successful product review campaigns, including a strategy with Gartner Peer Insights that earned us the prestigious 'Customer Choice' award year after year.- Proven Collaborator: I have thrived in team-oriented and complex matrix environments, building strong relationships with internal and external stakeholders. My project management skills have allowed me to effectively handle multiple projects simultaneously while prioritizing tasks based on urgency. I am action-oriented, a strong communicator both internally and externally, and an enthusiastic project manager.