Cynthia Lander Email & Phone Number

Miami, Fl, Us

Miami, Florida, United States

Increase brand awareness, customer engagement, and organic followers from prestigious brands, representing them in all the media channels and face-to-face events.• Amplify the brand message through high touch and face-to-face engagement with customers.• Generate new business, promote brand awareness, and manage public-relations activities with customers, sponsors, vendors, and personalities.• Drive high net worth individual and collective interaction and influence methods.• Convey brands’ priorities through inspiring public speaking and presentation.• Brand ambassador of global brands in different countries (Lancôme 2006-2021, L’Oréal 2006-2021, Louis Vuitton 2001-2003, Loewe 2000-2002, Pepsi light 2000-2002, Dopodomani 2009-2015, Aldana laser Center 2008-present, Rigall Sortsware 2018-2020, Nina & Amalia 2016-2021, Ron Carupano 2018-2020, Norwegian Cruises 2008-2011, Adidas 2009, Nestle 2013-2016, Bebesitos 2013-2015, VIP Fitness Center 2000-2019, Sofimedical 2020-2021, Joy arte y decoracion 2020-2021, TimeShipping 2020-present).• Special TV host on EVTV Miami (2021) and TVV Miami (2022).• Host in Talent Mantra series ARB streamed on Youtube platform, Miami (2022).

Remote

Lead the purpose-driven personal branding workstream, to let our customers embody and represent what they want to convey. • Design and develop the content for embodying purpose brand for our customers.• Lead the sessions and professional photo sessions, and train junior consultants.• Create connections and communities to foster development opportunities.• Lead the social media content execution and create content for ongoing deployment.

Miami, Florida, United States

Create content and hosts a 30 minutes-long weekly TV Show "Front Row Style" featuring lifestyle, fashion, and luxury trends, and stay up to date on entertainment trends.• Host TV lifestyle show, multi-country broadcasted (Latam, Spain & US Hispanic) on linear TV and YouTube Veplus_ channel• Hosted the most recognized annual beauty pageant event, Miss Venezuela, providing live coverage reaching more than 15 million viewers in national and international television in 10 countries (2020)• Hosted Mas plus, a weekly TV show that presented culture, events, and arts (2017-2019)

Caracas, Federal District, Venezuela

Oversaw advertising projects, activities, and channels to reach more customers. • Set goals and timelines for advertising campaigns for the home department, collecting data on customer reach and evaluating the success of advertising methods. • Developed, implemented, and executed strategic marketing plans for the entire home department and its brands to attract potential customers and retain existing ones.• Ensured BECO’s communications delivered the right messaging to attract prospective customers and retain existing ones.

Venezuela

Created content highlighting interviews, shows, meetups, community, and special events documenting content through pictures, stories, and video for TV, social media, and web updates for diverse programs such as Loco Video Loco, Sin Flash Radio, Reto Extremo, Sin Flash TV •Directed public relations •Built awareness and engagement through press releases, interviews, reviews, and professional networking with the media partners •Promoted multiple events/brands including Adidas product launch, Southafrica World Cup 2010, and Fashion Week Shows in New York, Miami, Madrid, and Hong Kong

Caracas, Federal District, Venezuela

Led marketing efforts to uncover the viability of increasing sales.•Designed ideas for multi-channel marketing campaigns.•Coordinated with the sales team and other departments to produce and align effective marketing strategies.•Focused on customer service, ensuring the staff met standards, deadlines, and completed necessary tasks.•Analyzed data to evaluate the success of the marketing efforts and came up with new ideas to improve brand marketing and exposure.•Managed the store layout, exhibitions, and design, to create a sales-oriented environment.

Caracas, Federal District, Venezuela

Entertained and engaged the target audience with a magazine, lifestyle 2-hour on air show.•Influenced and engaged people and managed advertising partners.•Invited and hosted guests to speak at the program.•Prepared and talked about different related topics.

Global

Miss Venezuela 2001 titleholder, represented the country at Miss Universe 2002 and Miss International 2002. •Miss Venezuela 2001, (Venezuela) finishing as Winner •Miss Universo 2002, (Puerto Rico) finishing as 4th Runner-Up •El Reinado del Cafe 2002, (Houston, TX) finishing as 1st Runner-Up •Miss Mesoamérica 2002, (Houston, TX) finishing as 2nd Runner-Up •Miss International 2002, (Japan) Contestant