Cynthia (Cindy) Levin

Cynthia (Cindy) Levin Email and Phone Number

Founder and CEO @ CMCollective
Los Angeles, CA, US
Cynthia (Cindy) Levin's Location
Los Angeles, California, United States, United States
Cynthia (Cindy) Levin's Contact Details
About Cynthia (Cindy) Levin

Cynthia Levin is the founder and CEO of CMCollective (www.cmcollectivela.com), a boutique digital marketing agency for small to medium-sized enterprises.With 20+ years in digital marketing across brands and agencies, Cynthia brings with her a team of top digital expertise to assist in revenue growth through the fundamentals of digital marketing: SEO, Paid Media, Email and Web Design & Development.Prior to launching CMCollective, her career encompassed brand, agency, domestic and international experience. She gained her expertise developing and executing multi-channel marketing strategies with million dollar+ annual marketing budgets. Cynthia created CMCollective to bring her extensive marketing experience to companies of all sizes with one goal in mind, grow revenue while ensuring a customer experience that attracts trust and loyalty.Current & Past Brands:Advantage Fitness Products, The Beauty Haus, Coupons.com, DreamHost, Enteractive Solutions Group, Fred Segal Beauty, Goldline, Los Angeles Giving Circle, RushCard, SEVEN Haircare, and Social Closet (SOCLO)Licenses & Certifications: HootsuiteAdvanced Social Advertising CertificateHubSpotEmail Marketing CertificateInbound Marketing CertificateLooking to build and grow your company’s marketing efforts, contact me to learn more.www.CMCollectivela.comclevin@cmcollectivela.com

Cynthia (Cindy) Levin's Current Company Details
CMCollective

Cmcollective

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Founder and CEO
Los Angeles, CA, US
Employees:
4
Cynthia (Cindy) Levin Work Experience Details
  • Cmcollective
    Founder And Ceo
    Cmcollective
    Los Angeles, Ca, Us
  • Cmcollective
    Founder & Ceo
    Cmcollective Apr 2018 - Present
    Los Angeles, Ca, Us
    CMCollective is a boutique marketing agency focused on the fundamentals of digital marketing and strategy. We are your marketing partner. With 20+ years of experience, we bring a team of top digital expertise to assist in revenue growth by working with your teams to create, develop, implement and analyze result driven strategies.
  • Goldline, Llc
    Senior Marketing Manager
    Goldline, Llc May 2013 - Mar 2018
    Los Angeles, Ca, Us
    Managed fully integrated marketing campaigns with an annual spend of $12M. Test and optimized paid search, affiliate marketing, display, retargeting, mobile, UX, social and email to deliver an average of 150 leads a daySuccess By The Numbers• Developed, implemented and maintained an email affiliate program that increased total company leads by 15%• Utilized UX survey insights to test devise specific messaging which resulted in a 37% increase in mobile calls with no negative impact on lead form conversion• Designed and enhanced Goldline’s iOS and Android apps to provide customized information to users. Generated 14,000 updates within the 1st 7 days of update release• Increased retargeting lead volume by 110% while reducing CPL by 23% through CPA vs. CPC optimization, device placement and demographic bid adjustments and creative optimizations• Enhanced email efforts to incorporate both revenue generating and sale support emails by developing drip campaigns, pre and post purchase email, and list segmentation. Efforts increased open rate by 35% and conversation rate by 20%Innovation + Leadership• Managed a $3.5M/year paid search account which included demographic, geo-target, and day-part bid optimization along with a focus on ad copy and landing page testing to improve quality score and reduce CPCs• Rebranded Goldline to accommodate the target customer. Efforts included Goldline.com, Goldline/s iOS and Android app, radio spots, videos, print, display and packaging efforts
  • Magnify 360
    Senior Account Manager
    Magnify 360 Nov 2011 - Jan 2013
    Engaged with key clients to develop and execute strategic, analytic, and business development campaigns with a focus on Homepage, PPC, Affiliate, Mobile, banner ads, and other marketing channels. Clients included Coupons. Inc. (Coupons.com), UniRush (RushCard), and DreamHost
  • Advantage Fitness Products
    Senior Marketing Manager (Consultant - 4/11 - 2/12)
    Advantage Fitness Products Feb 2010 - Feb 2012
    Santa Monica, Ca, Us
    Led design and development of digital and offline marketing strategies to drive market penetration and expand brand awareness for $30M fitness equipment sales & distribution firm. Managed eCommerce catalog and marketing, media, and brand planning, as well as communications, research and measurement
  • Thane Direct, Inc.
    Vice President Of Emarketing
    Thane Direct, Inc. Nov 2008 - May 2009
    Directly accountable for eMarketing strategy development, planning, and execution aligned with corporate objectives and vision, including orchestrating design and development of 16 international Web sites comprised of 8-12 product sites each. Reviewed and updated internal policies and procedures to maximize departmental operations. Incorporated Social Media into Online Marketing strategies using appropriate social media to align with audiences and market spaces. Selected and managed vendors and contracts; identified new partner agencies to enhance marketing programs and offerings. Managed four-member team of direct reports, including of Web designers, email marketer, and analytical assistant.
  • Vertical Branding, Inc.
    Online Marketing Manager
    Vertical Branding, Inc. Aug 2006 - Oct 2008
    Managed eCommerce, catalog marketing planning, media planning, brand building, communications, product development, research, and measurement of all advertising and promotional campaigns for leading DRTV / “As Seen On TV” products such as Hercules Hook, Zorbeez, and Steam Buddy, including CPM, CPA, and affiliate campaigns. Generated business and media plans, generated P&L reports, and analyzed online expenditures and net contribution to overhead. Oversaw development and management of corporate Website. Held accountability for multiple media, Web development, behavioral analytics, and professional services vendors. Collaborated on new product setup to meet launch deadlines.
  • Fred Segal Beauty
    Director, Estore
    Fred Segal Beauty Feb 2000 - Aug 2006
    Us
    Director, eStore, 2004 to 2006 / Director, Mobile, 2002 to 2004 / Client Liaison, 2000 to 2002Earned two promotions to oversee eStore operations, strategic planning, marketing / promotional material design, Website projects, campaign development, and order fulfillment. Managed diverse 25-member team and ensured on-time delivery of internal and client-facing initiatives.

Cynthia (Cindy) Levin Skills

Email Marketing Integrated Marketing E Commerce Online Advertising Marketing Strategy Web Analytics Advertising Sem Digital Marketing Digital Strategy Ppc Social Media Direct Marketing Social Media Marketing Analytics Seo Mobile Marketing Lead Generation Strategic Partnerships Digital Media Crm Content Development Management Affiliate Marketing

Cynthia (Cindy) Levin Education Details

  • California State University, Northridge
    California State University, Northridge
    Concentration In Sales & Marketing

Frequently Asked Questions about Cynthia (Cindy) Levin

What company does Cynthia (Cindy) Levin work for?

Cynthia (Cindy) Levin works for Cmcollective

What is Cynthia (Cindy) Levin's role at the current company?

Cynthia (Cindy) Levin's current role is Founder and CEO.

What is Cynthia (Cindy) Levin's email address?

Cynthia (Cindy) Levin's email address is cl****@****ine.com

What is Cynthia (Cindy) Levin's direct phone number?

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What schools did Cynthia (Cindy) Levin attend?

Cynthia (Cindy) Levin attended California State University, Northridge.

What skills is Cynthia (Cindy) Levin known for?

Cynthia (Cindy) Levin has skills like Email Marketing, Integrated Marketing, E Commerce, Online Advertising, Marketing Strategy, Web Analytics, Advertising, Sem, Digital Marketing, Digital Strategy, Ppc, Social Media.

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