WHO I AM:- An expert in creating engaging content across multiple platforms: digital, social, print - An experienced writer and editor who uses journalistic skills and narrative style to create and direct accurate, well-written and timely content. - A stickler for high-quality editorial content that delivers the brand message through thoughtful storytelling.- A leader who strives to make sure my team feels supported and valued so that everyone is invested in creating the best possible product. WHAT I DO WELL:- Work with internal stakeholders to solve content-related challenges.- Motivate teams to produce their best work.- Produce high-quality brand journalism.- Write compelling narratives that focus on the human experience- Health writing and editing that is focused on communicating complex, sometimes overwhelming, information in a way that is accessible and empathetic.AREAS OF EXPERTISE: - Writing, editing and directing editorial content- SEO optimization and incorporating best practices to maximize visibility, click-throughs and conversions- Integrating webpage and social media content to create an intriguing user pathway- Digital transformation and content architecture