Cynthia Shepherd

Cynthia Shepherd Email and Phone Number

Merchandise Planner at Duluth Trading Company @ King Ranch, Inc.
Houston, TX, US
Cynthia Shepherd's Location
Houston, Texas, United States, United States
Cynthia Shepherd's Contact Details

Cynthia Shepherd personal email

n/a
About Cynthia Shepherd

A skilled demand and merchandise planning professional in retail, I leverage my strong analytical acumen to identify and resolve business performance issues specifically in forecasting and planning models, and my strong experience involving sales and inventory planning, sales forecasting, and OTB. I partner and influence cross-functional teams, and I have demonstrated decision-making abilities and an entrepreneurial spirit to drive high revenue growth.• FINANCIAL PLANNING & ANALYSIS – Exceeded margin dollar plan for FY 2019 by 13% by leveraging financial forecasts to capitalize on opportunities and mitigate liabilities. • STRATEGIC INITIATIVES – Key member of a team tasked to create a new self-service cosmetic business which was incremental business in 100 stores; examined industry trends to determine viable products, vetted and negotiated agreements with new vendors, worked with visual to create fixtures and signage, and crafted planograms which resulted in $5M in sales the first season. • DEMAND / MERCHANDISE / INVENTORY PLANNING – Owned and managed the open-to-buy (OTB) in-season to include managing and forecasting sales, inventory, markdowns, and gross margin KPIs to maximize sales from $25M - $50M while managing appropriate inventory in the correct categories.

Cynthia Shepherd's Current Company Details
King Ranch, Inc.

King Ranch, Inc.

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Merchandise Planner at Duluth Trading Company
Houston, TX, US
Website:
king-ranch.com
Employees:
334
Cynthia Shepherd Work Experience Details
  • King Ranch, Inc.
    King Ranch, Inc.
    Houston, Tx, Us
  • Duluth Trading Company
    Merchandise Planner
    Duluth Trading Company Jun 2022 - Present
    Mt Horeb, Wi, Us
  • The Michaels Companies, Inc.
    Category Management Planner
    The Michaels Companies, Inc. Jun 2021 - Jun 2022
    Irving, Texas, Us
  • Stage Stores
    Merchandise Planner
    Stage Stores Jan 2008 - Jul 2020
    Houston, Tx, Us
    Responsible for executing strategic initiatives while effectively analyzing dynamic, multi-dimensional plans including sales trends, gross margin, inventory and OTB levels. • Exceeded margin dollar plan for FY 2019 by 13% by leveraging financial forecasts to capitalize on opportunities and mitigate liabilities. • Owned and managed the open-to-buy (OTB) in-season to include managing and forecasting sales, inventory, markdowns, and gross margin KPIs to maximize sales from $25M - $50M. • Formulated strategic financial / demand plans for inventory management, demand planning, and replenishment management based on identified trends, history, current market criteria and identified opportunities. • Contributed to inventory turnover improvement by 13% in 2018 and 6% in 2019.• Leveraged geographic analysis to capture seasonal merchandise needs based on location; time analysis to capture trends in a specific time period to forecast future demand; and demographic analysis for price point and home income correlations. • Managed financial analysis, from creating financial plans (sales, receipts, markdowns, gross margin) to providing accurate financial forecasts.• Routinely performed precise analysis of large scale data from 700+ store locations and 15+ classes of business.• Managed replenishment programs to ensure productive inventory levels in the warehouse and stores, along with high service levels to achieve out-of-stock percent at 5% or below.• Key member of a team tasked to create a new self-service cosmetic business which was incremental business in 100 stores resulting in $5M in sales the first season.• Mentored, coached, and led three Allocation Analysts to ensure inventory allocation needs were being met to maximize product turn and specific events. • Interviewed and helped select new members of Executive Training Program and mentored members as they progressed through their different planning and merchandising roles.
  • Hanesbrands Inc.
    Senior Manager, Customer Development
    Hanesbrands Inc. Jul 1999 - Oct 2007
    Winston-Salem, Nc, Us
    Recruited into role by demonstrating skills and expertise, trust, integrity, capabilities, accountability, accuracy, professionalism, and strong work ethic within the industry. Responsible for the functional management and leadership of all sales related activities for assigned brands and/or categories and developed strategic plans to deliver increased revenue and profit for the company.Supported business development strategies in achieving the Company’s income and expense budgets by ensuring all marketing strategies were implemented. Met or exceeded goals for sales distribution, pricing, shelving, and promotional volume. Ensured incremental sales through the distribution of new products and maintenance of existing SKUs, and by pursuing volume-producing merchandising at assigned customer account. Demonstrated sales accomplishments and areas of opportunity by conducting sales presentations for customers. Managed results against key customer experience KPIs (e.g., top and new high potential client retention and sales growth, clientele sales penetration) and action on them as opportunities arose.• Managed sales to major accounts including Foley's and Stage Stores, and marketed branded products, including new product sell-in, replenishment management, assortment planning, and developing advertising plans and vehicles.• Increased penetration by formulating successful marketing strategies and creating new advertising pieces and point of sale (POS) strategies that grew territory from $10M to $17M.• Increased average space by 25% by developing monthly sales and inventory reports for merchandisers to utilize while in the stores.• Awarded Account Manager of the Year (2001) and Sales Team of the Year (2003) by exceeding goals and demonstrating exemplary management performance. Managed and developed one customer development assistant.• Negotiated internally for sales and inventory budget, including discounts and advertising dollars.
  • Vf Corporation
    Account Manager
    Vf Corporation 1994 - 1999
    Denver, Co, Us

Cynthia Shepherd Skills

Merchandising Inventory Management Retail Merchandise Planning Assortment Cpfr Retail Buying Forecasting Visual Merchandising Fashion Purchasing Trend Profit Trend Analysis Sales Apparel Private Label Store Management

Cynthia Shepherd Education Details

  • Texas Mccombs School Of Business
    Texas Mccombs School Of Business
    Marketing
  • Richmond, The American International University In London
    Richmond, The American International University In London

Frequently Asked Questions about Cynthia Shepherd

What company does Cynthia Shepherd work for?

Cynthia Shepherd works for King Ranch, Inc.

What is Cynthia Shepherd's role at the current company?

Cynthia Shepherd's current role is Merchandise Planner at Duluth Trading Company.

What is Cynthia Shepherd's email address?

Cynthia Shepherd's email address is sh****@****els.com

What schools did Cynthia Shepherd attend?

Cynthia Shepherd attended Texas Mccombs School Of Business, Richmond, The American International University In London.

What skills is Cynthia Shepherd known for?

Cynthia Shepherd has skills like Merchandising, Inventory Management, Retail, Merchandise Planning, Assortment, Cpfr, Retail Buying, Forecasting, Visual Merchandising, Fashion, Purchasing, Trend.

Who are Cynthia Shepherd's colleagues?

Cynthia Shepherd's colleagues are Alanna Ortega, Mark Regalado, Joe S., Edwin Sanchez, Robert Lopez, Allan Diaz, Country Life.

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