Cyrielle Bernard

Cyrielle Bernard Email and Phone Number

Key Account Manager @
Cyrielle Bernard's Location
Aix-en-Provence, Provence-Alpes-Côte d'Azur, France, France
Cyrielle Bernard's Contact Details

Cyrielle Bernard work email

Cyrielle Bernard personal email

n/a
About Cyrielle Bernard

As an experienced and self-motivated Business Development professional, I have more than 12 years of international experience spanning sales, negotiation, marketing, category management, and customer relationships management. Over the last six years, I excelled at working through a complex business models that involved dealing with both direct and indirect clients, across a wide range of business channels, in both public and private sectors.

Cyrielle Bernard's Current Company Details
Cemoi Group

Cemoi Group

Key Account Manager
Cyrielle Bernard Work Experience Details
  • Cemoi Group
    National Key Account Manager - Out Of Home
    Cemoi Group May 2016 - Present
    France
    http://www.cemoi.fr/en/Food Service, Cash & Carry, Vending, Convenience
  • Skye Gilligan Consulting
    Consultant
    Skye Gilligan Consulting Apr 2014 - Jun 2015
    Australie
    A boutique marketing agency in Perth, Western Australia, we bring clarity, consistency, and stronger impact to shareholder and customer communications, policy frameworks and sales strategies. Since 2012, Skye Gilligan Consulting has been working with local and global companies to support the development of iconic brands and compelling communications. Skye Gilligan Consulting specialise in communications for businesses offering technical services and product. Our client base includes successful organisations in the asset integrity management, construction, two way radio, cloud technologies, mining, oil and gas services sectors.
  • Mondelēz International (Kraft Foods)
    Senior Key Account Manager - Out Of Home
    Mondelēz International (Kraft Foods) Feb 2010 - Dec 2013
    France
    Kraft Foods is one of the world's largest snacks companies with famous brands like Vegemite, Philadelphia, Oreo biscuits, Cadbury.• Channels - Out of Home - Direct distributors accounts Foodservice, Convenience, Vending and Cash & Carry.• Public & private sectors - Indirect accountsHealthcare, Education, Army, Business & Industry, Travel and Leisure, Hotels and Restaurants. Key responsibilities :• In charge of steering and leading - local and national - direct and indirect portfolio of accounts. Multi channel and multi product category. • Conducting accounts analysis - based on financial sales data, market trends, customer and product information, etc. – to develop and implement dedicated strategies to manage accounts and setting objectives.• Negotiating annual partnership contracts with clients’ key stakeholders in order to define and sign trade agreements: budgets, volume, product mix, promotions, pricing policy, etc. • Boosting direct clients sales by negotiating, implementing and managing specific sales incentives for distributors sales force.• Increasing customer relationship quality and proximity by conducting monthly external sales meetings, leading training meetings and operating strategic field support (10 to 50 persons).• Developing and maintaining strong relationships with direct and indirect clients’ keys stakeholders to become and stay the preferred category supplier.• Driving and managing promotional and trade budget according to customers’ opportunities and challenges.• Collaborating with distributors’ tenders’ team to win public sector contracts in accordance with specifications, regulations and tender scope.• Fortnightly budget monitoring and reporting of marketing and sales budgets.
  • Mondelēz International (Kraft Foods)
    Junior Key Account Manager - Food Service
    Mondelēz International (Kraft Foods) Mar 2007 - Jan 2010
    France
    Kraft Foods is one of the world's largest snacks companies with famous brands like Vegemite, Philadelphia, Oreo biscuits, Cadbury.• Food Service - Direct distributors accounts • Public & private sectors - Indirect accountsHealthcare, Education, Army, Business & Industry, Travel and Leisure, Hotels and Restaurants. Key responsibilities :• Direct and indirect accounts within the Food Service channel• Negotiating annual partnership contracts with clients’ key stakeholders in order to define and sign trade agreements: budgets, volume, product mix, promotions, pricing policy, etc. • Driving and managing promotional and trade budget according to customers’ opportunities and challenges.• Fortnightly budget monitoring and reporting of marketing and sales budgets.
  • Aoste Group
    Junior Category Manager - Retail
    Aoste Group Sep 2004 - Sep 2006
    France
    With a turnover of 760 million € in 2013, The Aoste Group is leading supplier of charcuterie and delicatessen in France and leader on dry ham segment in Europe.Key responsibilities :• Analysing market, customer and shopper data to accurately determine product assortment and merchandising trends relevant for the category I was in charge.• Development of merchandising concept to increase sales within the category, in adherence with marketing strategy and brand standards. • Liaising and collaborating with internal and external designers and communication supplier to create and manufacture displays, sales and merchandising tools. • In charge of preparing and delivering internal category reviews for the sales team to showcase merchandising concepts. • Providing commercial support and strategic assistance to the internal sales team in the development of insight-based promotional plans, which included product updates and regular training.
  • Ifag
    Corporate Partnership Developer - B2B
    Ifag Sep 2003 - Aug 2004
    France
    Founded in 1972, IFAG is a Business school with 10 campus in France who delivers Bachelor degree to M.B.A. • In charge of prospecting and enrolling new sponsor companies of students for in work based training contract: Bridgestone, Irisbus, TFE…• Recruitment consulting: matching companies’ available opportunities with student skills; • Organising professional-student events in partnership with major companies including Total, Coca Cola, L’Oréal: Career Forum (1 200 visitors); Business Meetings• In charge of delivering marketing studies and rapport-building; • Collecting the Professional TAX for High schools (French investment tax)
  • 3D Emotion
    Sales Development - B2B
    3D Emotion Sep 2002 - Aug 2003
    France
    Created in 2001, 3D Emotion is a creative studio in special effects, 3D motion and movies for advertising, new products, corporate communication, films and entertainment. • Building a portfolio of clients and conducting a business development: Interpol, Air Liquide, Scotts, Plastic Omnium…• Phoning, mailing, meeting, prospecting, business meetings

Cyrielle Bernard Skills

Key Account Manager Category Manager Negotiation Business Development Ooh Food Service Retail Luxury Goods Sales Management Marketing Long Term Customer Relationships Achieving Results Data And Business Analysis Cosmetics Complex Business Model Merchandising Cross Selling New Business Development Vente Sales Manager Catering

Cyrielle Bernard Education Details

Frequently Asked Questions about Cyrielle Bernard

What company does Cyrielle Bernard work for?

Cyrielle Bernard works for Cemoi Group

What is Cyrielle Bernard's role at the current company?

Cyrielle Bernard's current role is Key Account Manager.

What is Cyrielle Bernard's email address?

Cyrielle Bernard's email address is c.****@****emoi.fr

What schools did Cyrielle Bernard attend?

Cyrielle Bernard attended The University Of Sydney Business School, Ifag Lyon, Sciences-U University.

What skills is Cyrielle Bernard known for?

Cyrielle Bernard has skills like Key Account Manager, Category Manager, Negotiation, Business Development, Ooh, Food Service, Retail, Luxury Goods, Sales Management, Marketing, Long Term Customer Relationships, Achieving Results.

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