As a seasoned marketing and growth specialist, I thrive on the challenges of profitable growth. With over a decade of experience across various industries in early-stage and early-growth tech startups, I bring a unique blend of creativity, data-driven strategy, and a deep understanding of customer psychology to every project.Some examples include:👉 As co-founder at Vinoa, where I headed marketing and growth efforts, we achieved 5,000 subscribers in under 24 months through multi-channel acquisition and growth strategies (social paid marketing, leafleting, referral marketing, affiliate marketing, and PR). We also partnered with The Daily Mail to co-create The Wine Discovery Club and launched a wine advent calendar with The Wine Show.👉 At re:sleep, where we grew to be the number 1 virtual sleep clinic selling direct-to-customer through data-driven, content-led digital marketing approaches.👉 At Coorganiz-Calizy, where we enhanced user acquisition, engagement, and retention through targeted growth strategies, driving substantial growth and achieving significant milestones.Strengths and Expertise📍 Customer Journey Insight: Obsessive focus on understanding and enhancing the customer journey, leveraging both qualitative insights and quantitative data.⌗ Data-Driven Decision Making: Proficient in using A/B testing, analytics, and various marketing tools to optimise performance and drive growth.👏 Leadership and Team Building: Inspiring teams to align on a shared vision, fostering a culture of passion, humility, and continuous improvement.🙋🏽 Networking: Leveraging extensive networks in the UK and French tech industries to secure investments, advisory roles, and strategic partnerships.Always curious and excited about how to find customers for great products and ensuring they are so delighted they can’t stop themselves from telling everyone around them