Céline Burghardt Email and Phone Number

Responsibilities:- Campaign and market analysis: tracking the weekly brand, franchise and competition performance, market development and promo evaluation.- Active participation in the process of relaunches & new product launching: creating storyboards for upcoming social and television content, briefings and translations of digital assets for agencies, coordinating with legal and marketing teams.- Management of product tests and word-of-mouth (WOM), including sample order for products.- Coordination and creation of advertising materials and POS: in-store product displays, wobblers, PR box, visuals, shelf elements, newspaper ads, in close collaboration with agencies and retailers across the DACH region.- Monthly Storechecks and trend analysis- Acting as an interface between internal departments (sales, trade marketing, merchandising, supply chain, KAMs) while working with external advertising agencies (HeyNovo, etc...)

In total, I have been working in the gastronomy industry for 13 years. I worked at trade fairs, events, in restaurants, delis and ice cream parlors, always alongside my studies and school. During this period I was employed as a barista, bartender, shift manager and waitress.

Responsibilities:- Research for future editorials- Inteviews with people I wrote articles on- Fact-checking to verify the accuracy of gathered information throw research and interviews- Writing & Editing articles, reports & storys, that have been published on a daily basis

Responsibilities:. Assistance in photo, film & event productions. Acquisition, creation of offers, invoice writing. Creative participation in projects