- Designed and implemented comprehensive communications plans, effectivelypromoting Inlight’s funding programs and enhancing engagement by 4% acrossmultiple social media channels (ex. LinkedIN, X, IG), websites, and eBulletins- Developed over 20 high-quality visuals and language that effectivelycommunicate research funding initiatives and program details, contributing tothe mobilization of mental health research and increasing online presence .- Redesiged 5 crucial pages of the main website and devised website updatestrategies website layout with quantitative research, improving webaccessibility to increase online outreach by 300+ more visits- Successfully published over 7 website pages through strategic design changes and optimizing content structure, contributing to a complete reorganization of the site’s architecture and as a result, streamlining traffic and overall improved engagement.

- Utilized social media analytics tools (e.g., Meta Business Suite) to track key performance metrics and tailored content to optimize ad performance, create a cost-effective budget, and engage with local communities- Collaborated with Mental Health Professionals, Psychologists, Researchers who were able to contribute and promote their findings and provide families advice on parenting and also how to maximize a healthy mental well-being- Developed engaging and creative content for various social media platforms (Facebook, Twitter, Instagram), including text, images, videos, and graphics that are catered to the data-driven insights.- Maintained a consistent posting schedule to keep the audience engaged and informed

- Planned and executed strategic marketing strategies to tackle monthly objectives and make continuous progress in raising awareness that mental health is a priority. - Spearheaded advertising that involved helping the younger audience reach undervalued external mental health services.- Created engaging posts that aligned with current trends, was up-to-date with information and managed social media accounts to ensure the association’s relevance as well as an effective platform to spread resources.

Provided prompt customer service with a professional, friendly, and patient attitude, addressing concerns or complaints quickly to improve service and escalating more advanced issues to management for resolutionProactively memorized over 55 company products and offered exceptional services, receiving 5-star customer satisfaction ratings through voice, chat, and online reviewsIncreased sales of high margin menu items through effective upselling, handling over 100+ daily orders to tables from kitchen area.

Advertised the annual Youth Academic Conference and was involved in recruiting new candidates.

- Took part in developing a presentation that would be taken into consideration for the future programs that would be cost-friendly and efficient