Assistant Marketing Manager
Current• Analyzed trends & curated engaging content which boosted engagement by 20% on various social platforms.• Developed a comprehensive social media strategy to enhance brand visibility and engagement.• Managed content scheduling, ensuring timely & consistent delivery of posts to target audiences by maintaining a social media calendar.• Produced monthly social media reports to track performance & identified trends to evolve future strategies.• Promoted our podcast "Innovators Inside" through short-form content to expand its listenership.• Researched and scheduled suitable prospects for our podcast "Innovators Inside".• Designed eye-catching social posts, motion graphics, digital event banners, one-pagers, infographics, certificates, name tags, name tents & sponsorship banners for several events & programs.• Curated and organized selected video footage, meticulously crafted storyboards, and edited videos from inception to completion, with the goal to produce compelling narratives that resonated across our social media platforms and captivated audiences in presentations. • Supported Marketing Manager with execution of marketing campaigns & website developments including SEO optimization.• Monitored Demo day ad campaigns by leveraging google analytics UTM links.• Orchestrated and managed monthly LinkedIn newsletter, focused on fostering engagement and providing value to our expanding subscriber base of professionals interested in cutting-edge technologies, startup culture, and business innovation.