Dawn Carney Email & Phone Number

Santa Barbara, Ca, Us

Santa Barbara, Ca, Us

Santa Clara, California, Us

San Francisco, Ca, Us

Own/execute meaningful customer experiences such as global trade-shows, customer roundtables, User Conferences, industry events, CAB's, customer forums, third party events & road shows, Thought Leadership Events, AR/PR, Keynotes, user groups & global launches.Manage event strategy & execution logistics leading up to, during and post event-including but not limited to: Booth set up, agency management, set & strike, staff, conference & hotel registration management, lead flow management, presentation theater and customer meetings. Creation of pre-event briefings and post event summaries, reporting and analytics. Analyze event participation /create event ROI/make decisions based on success factors. Build relationships with Global sales teams to help achieve companywide initiatives and increase new logo goals. Work cross functionally with internal teams: E-staff, Product Marketing, Sales, Marketing Ops, Accounting & Legal to develop strategy/execution for every event including staffing, budget, agenda, premiums, registrations and marketing activities. Clean /upload lead scan lists for all trade-shows into Marketo and SFDC. Essential for Trade-show ROI analytics. Continuously monitoring event ROI and map against trade-show strategy

Houston, Texas, Us

Develop objectives and strategies for the overall effectiveness and execution of marketing eventsPOC for 8 business units under DCIG, organizing, communicating and coordinating all deliverablesEnsure relevant content is presented, corporate branding is maintained and pre and post event communication strategies that deliver results are developedManaged all logistics of the events, End -to End from the registration site to maintaining the budgetLead work stream calls with various teams, track deliverables and hold them accountableDrive marketing programs and awareness working closely with key partnersWork with internal and external resources to achieve objectivesIdentify goals & objectives for lead generation brand awareness & customer/partner engagement.Provide follow up an ROI analysis for event effectiveness measurement. Lead post-mortem calls.HP Discover US, HP Discover EMEA, VeeamON, Microsoft Inspire, IBC Amsterdam, Gartner

Houston, Texas, Us

Nimble Storage (NYSE: NMBL) is the leader in predictive cloud infrastructure. (Nimble Storage was acquired by HPE April, 2017)Passionate about playing a key role leading highly visible portfolio of events, working with diverse teams such as product marketing, tech marketing, sales, executive staff and others to develop unique repeatable experiences. Create integrated programs. Organize and lead regular planning meetings with internal teams such as product marketing, corporate marketing, field marketing, marketing operations and third-party vendors.Research, evaluate and book event venues, exhibit space, hotel rooms and manage logistic requirements and deadlines for drayage, electric, shipping, etc.Creativity and experience building awareness and demand at eventsManage annual event schedule and show budgets. Manage third-party vendors and their budgetsPassion for excellence and strong cross-team collaboration40-50% travel

Round Rock, Texas, Us

• Global event team leader, managing a staff dedicated to internal and external event programs with a budget of over $5 million annually.• Lead the strategy for market positioning, campaign integration and event team development to advance VCE's business and marketing objectives at all VCE events.• Collaborate with Product Management, Technical Marketing and Corporate Marketing in addition to Office of the CTO team to develop simple yet effective event messaging, event demonstrations and customer experiential programs at events.• Collaborate with sales in support of specific customer requirements and VCE sales objectives.

San Jose, Ca, Us

Perform as a link between Business Unit and Corporate Communications.Manage all Marcom communications deliverables from concept to completion (advertising, direct marketing, print collateral, CDs, web, seminars, tradeshows and events) for SP Cloud Business Unit. Responsible for defining, planning and implementing an integrated communications strategy and campaign supporting the WW Service Provider, Data Center/Cloud campaign. Support the team by building and delivering integrated marketing plans aligned against business priorities. Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems.Advertising: creative assets for advertising and social media, media planning, agency relationship management, metrics and measurement.Vendor management: worked with several vendors to managed various projects, video shoots, White Papers, Customer Testimonials, etc.Marketing: global launches, collateral and asset globalization, localization.

San Jose, Ca, Us

Developed and executed effective marketing programs for Cisco's Service Provider Marketing organization. Lead generation campaigns that promoted Cisco Powered Programs to customers and prospects.Event management, high-profile global launches, virtual events, program concept creation and program management, social media, marketing communication, metrics and measurement, process improvement. Managed vendor relationships, focusing on quality control and keeping campaigns within strategy, on time and on budget.

San Jose, Ca, Us

Business professional with extensive experience. Managed several large accounts with the ability to deliver unparalleled client service, analyze complex issues, execute solutions, and attain sales quotas.

San Jose, Ca, Us

• Supported Vice President, Western Area Sales (Enterprise and Commercial).• Supported Western Area sales, support and professional services for the Western Area (Western 8 states)• Western Area was Responsible for $1.4 billion in new hardware/software sales.• Western Area encompassed 495 people (10 direct reports and 65 regional managers)