American Addiction Centers’ (AAC) mission is to provide quality, compassionate and innovative care to adults struggling with addiction and co-occurring mental health disorders. Through comprehensive, customized treatment plans and research-based, empathetic care AAC instills hope that long-term recovery is possible. AAC’s purpose and passion is to empower you, your family, and community by helping you achieve recovery and optimal wellness of the mind, body, and spirit.

Conversion Interactive Agency helps freight companies grow their fleets, fill their trucks, and retain and train their drivers by providing innovative recruiting, retention and training strategies focused on improving the driver experience and delivering results carriers need to reach their goals.While at Conversion Interactive Agency, Adam drove the marketing strategy for a portfolio of transportation industry clients. He helped achieve tangible results by directing an account team in the implementation of customized marketing plans, which included multi-channel advertising placements (e.g. SEM, social advertising, email marketing, print publications and satellite radio), content marketing and social media. He analyzed campaign performance metrics and made media mix and spend level adjustment recommendations according to his clients' shifting needs. He also directly oversaw the completion of value-add marketing projects for clients, including deployment of digital lead gen initiatives, trade show planning & execution and branded video content production.

I managed consumer brand and product launches on major TV home shopping networks, including HSN and QVC, owning the details of multi-million dollar purchase order fulfillment and accompanying marketing presentations on live TV. I built and maintained project schedules, led status meetings with internal project stakeholders as well as our customers, sourced, contracted and managed vendors, including: third-party fulfillment, on-air spokesperson talent, graphic designers, scriptwriters, photo/video crews. I also worked closely with our Executive team on strategic planning, including: revenue / unit sales forecasts and ongoing financial accountability including cash flow / earnings reporting, margin analysis and budgeting. I worked with the accounts team to pitch new product ideas and negotiate terms at the beginning of each project lifecycle. Lastly, I catalogued historical sales information including gross sales, sales margins and TV sales performance data for each and every live TV selling event and eCommerce sales.Accomplishments:● Key contributor to the turnaround of the TV Home Shopping sales division achieving 112%+ YOY revenue growth 2013 to 2014.● 4 brand launches and 8 product launches across 5 major TV home shopping networks (HSN, QVC, HSE24 Germany, HSE24 Italy, TSC Canada). ● The successful worldwide product launch of the Ronco Ready Grill during the summer of 2014 and subsequent ‘Today’s Special’(HSN) and ‘Showstopper’ (TSC Canada) selling events in Q1 2015, resulting in 40k+ units sold on North American Home Shopping TV in the first 6 months. (June 2014 – Jan 2015)● The company’s first-ever ‘Today’s Special’ on HSN featuring the DOC Cleaning Cloth, which eclipsed $1M in sales during the event. (Jan - Aug 2014)● DOC Cloth brand / product launch, HSE24 Germany. (Feb - Aug 2014)● Home Hero Twin Spin brand / product launch, QVC. (Feb - Oct 2014)● Infusion Collection Triple Burner product launch, HSN (Jul - Nov 2014)

I was a cross-functional team leader, managing concurrent projects within direct response marketing, TV home shopping, website ‘go lives’, tradeshows/event management and product development. Created / maintained project plans, including budgets & schedules. Served as central point of contact for stakeholder communication, maintaining weekly project status reports. Led internal team meetings. Sourced, contracted and managed vendors including web developers, graphic designers, video/photographers, TV/voice-over talent and scriptwriters. Accomplishments:● Key contributor to the turnaround of the TV Home Shopping sales division beginning August 2013.● Key contributor to feasibility study of Microsoft Dynamics NAV software as the solution to company-wide need for an enterprise resource planning solution. $100k budget.(Jan 2013 - April 2013)Projects:● DRTV Product Launches - ○ SnoreRx. $140k budget. (Nov 2011 - May 2012) ○ Drain Doctor. $30k budget. (Jan - May 2012) ○ Super Sheets. $50k budget. (Feb - June 2012) ○ Flip N Clean 2 min spot. $10k budget. (Apr - May 2012) ○ Shampaw infomercial. $20k budget. (Apr - Sep 2012) ○ DualSaw CS650 2 min spot. $40k budget. (Jul - Oct 2012) ○ DualSaw CS450 infomercial relaunch. $100k budget. (Jan - Jun 2013) ○ Shampaw 2 min spot. $25k budget. (Nov 2012 - Mar 2013)● TV Home Shopping Product Launches - ○ DualSaw CS300 on HSN. (Mar 2014) ○ DualTools PS7000 on HSN. (Apr - May 2014) ○ DualTools National Hardware Show Exhibition. $100k budget. (July 2012 - May 2013) ○ DualSaw Lowe’s Sidestack Promo ○ Shampaw Product development / improvement. Worked closely with Asian sourcing team to fix serious product QA issue.

I was responsible for coordinating marketing and operations projects for a public consumer products company. Duties included, but were not limited to: updating project plans & schedules, monitoring project team progress, handling ‘report up’ communications to executive / partner stakeholders, coordinating project / sponsor team meetings and overseeing ecommerce / web URL development & implementation.Accomplishments:● Implemented company-wide adoption of cloud-based SaaS apps Smartsheet & TeamworkPM, to increase productivity and cross-functional team collaboration. (June - July 2011)● Conducted feasibility study of Quickbase and Caspio Bridge as scalable solutions to improve business processes, including workflow automation. (July - Oct 2011)● Implemented adoption of recurring meetings between departments / business units and the executive team (CEO, CFO, COO). Monitored progress of post-meeting initiatives and follow-up tasks.Projects:● DualSaw RS1200 product development. (June 2011 - April 2012)● ‘USA Live’ TV home shopping broadcast. (Sept - Oct 2011)

I was a member of the dedicated team providing IT staffing services as an approved vendor to Royal Bank of Canada (RBC). Sourced candidates for open contract and full-time vacancies in the engineering and IT sectors. Presented offers and negotiated contract terms with potential candidates.

I served as the primary contact for portfolio of financial institution clients, managing their full-service credit card issuance programs. Coordinated projects on behalf of clients, including the implementation of balance transfer promotions, creation of penalty pricing programs and credit card portfolio conversion due to mergers and acquisitions to name a few. Served as central point of communication between clients and internal departments supporting card services, including system administration, technical services, conversions, loyalty products and accounting.

I originated residential home loans for Highland Homes, a privately owned homebuilder operating within Florida. Responsible for assessing the quality of loan applications and determining available loan options as well as making recommendations to clients regarding both loan options and their qualification for those options. Participated in weekly pipeline report sessions with the Owner and President of Highland Homes as well as the Director of Sales.

I originated residential home loans for Inland Homebuilding Group, a privately owned homebuilding company operating within Florida.Accomplishments:● Earned customer satisfaction rating of 95%+ while achieving total loan volume in excess of $32 million USD. (2005-2008)● Participated in Kaizen "Continuous Improvement Process" training.Created yearly sales and marketing action plans with stated loan volume goals.