Daemon Brown work email
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With over 25 years Out Of Home media experience across both corporate, SME, and start-up media businesses. I have a proven commercial, managerial, and sales track record, successfully driving growth and market share everywhere I have been fortunate enough to work.I am proud to say I am currently launching Adriver in the UK, a data-driven, highly accountable Out of Home media business with exciting and ambitious launch plans to redefine transport advertising across Europe using mobile, audience, and GPS data to prove effectiveness and ROI for clients media budgets.As the Commercial Director of Ubiquitous Media’s taxi advertising division, I drove the sales team to increase revenue by over 200% in two years by building partnerships with UK-based media agencies and OOH specialists and securing deals with major clients. I also launched the company’s geo-targeted and mobile ad-based products, which leverage a GPS audience modeling solution that allows clients to more precisely target campaigns.Prior to joining Ubiquitous, I led Verifone Media’s digital taxi portfolio as the Sales and Marketing Director. In addition to driving partnerships with OOH specialists and major agencies, I created the company’s audience and GPS model to help our team sell taxi advertising solutions.Previously, I spent over ten years at JCDecaux UK, where I was one of the first three UK-based team members and most recently the Director of Trading. In the role, I managed over £150M in annual revenues across the road, rail, mall, premiere and point of sale divisions.You can contact me at daemon.brown@gmail.com.
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Managing DirectorLatour Media Group UkLondon, Gb
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Managing DirectorLatour Media Group Uk Apr 2024 - Present -
Managing DirectorAdriver Uk Jul 2021 - Dec 2024Adriver UK is a new data-driven and audience-focused Transport OOH media owner delivering cover, scale, and full accountability across the UK's road networks.Our networks deliver 100% head-on, high-quality, cost-effective campaigns to an untapped captive audience. We are redefining and re-launching road transport advertising. Launched across the UK in 2022 across our major road networks, with other formats and environments to follow. Everything we do is driven by data, audience, cost-effectiveness, and accountability.We are actively looking for UK launch partners, across 2022 offering fully researched campaigns that deliver over 40 million adult impacts at below £1.50CPT.The future of your communications is on the roads!
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Uk Managing DirectorAdriver Group Jul 2021 - Jun 2022London, England, United KingdomAdriver UK is a new data-driven and audience-focused Transport OOH media owner delivering cover, scale, and full accountability across the UK's road networks.Our networks deliver 100% head-on, high-quality, cost-effective campaigns to an untapped captive audience. We are redefining and re-launching road transport advertising. Launching across the UK in September 2021 across our major road networks, with other formats and environments to follow. Everything we do is driven by data, audience, cost-effectiveness, and accountability.We are actively looking for Q4 2021 UK launch partners, offering fully researched campaigns that deliver over 40 million adult impacts at below £1.50CPT.The future of your communications is on the roads!
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Managing DirectorDb Sales And Media Consultancy Feb 2020 - Jul 2021London, England, United KingdomLeveraging over 25 years experience in Sales and Media, offering OOH media consultancy and sales training for media proffessionals.
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Commercial DirectorUbiquitous Ltd Sep 2016 - Dec 2019Eastcastle Street, LondonUbiquitous is the UK’s leading provider of taxi advertising solutions. Managed team of eight responsible for the UK and European media departments. Built and negotiated partnerships with major media agencies and OOH specialists including Kinetic, Talon, Posterscope to increase portfolio revenue and profitability.• Grew sales team advertising revenue by +200% in two years• Secured deals with high-profile clients including American Airlines, American Express, Chanel, Swarovski and Zoom Communications • Devised and implemented new lead strategy that leveraged GPS audience modeling, enabling clients to accurately optimise campaigns based on target demographic and mobile ad impressions• Led strategy and market launch of new geo-targeted and mobile ad-based products• Drove development of new digital products including content hubs with locally-hosted media in taxis• Advised senior management on growth strategy, leading up to acquisition of major competitor -
Managing DirectorDb Sales And Media Consultancy Dec 2015 - Sep 2016London, United KingdomLeveraging over 25 years of experience in sales and media, offers OOH media consultancy and sales training for media professionals.
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Sales & Marketing DirectorVerifone Jan 2013 - Dec 2015KenningtonRecruited to set up sales and internal marketing team for Verifone’s taxi advertising division. Led sales and marketing, forecasting, budgeting and P&L for digital taxi portfolio. Led market launch of new digital taxi tops product.• Increased pricing by over 15% by negotiating commercial volume-based deals• Helped drive awareness of Verifone’s interior digital product and improved market awareness and brand perception of Verifone as a UK media owner• Created Verifone’s audience and GPS model that allowed sales team to accurately showcase reach of taxi advertising to potential clients• Hired, trained and developed team of nine that built relationships with relevant OOH specialists and major agencies -
Director Of TradingJcdecaux Jun 2004 - Dec 2012London, United KingdomHelped lead JCDecaux’s growth into the UK market as one of the first three UK sales team members, working alongside the sales directors and reporting into CEO. Managed poster specialist and media agency deals.• Managed annual revenues of approximately £150M by negotiating deals with all key clients, media agencies and OOH specialists• Led 14 traders and analysts to grow profit, market share and price for the road, rail, mall, premiere and point of sales divisions, consistently achieving sales targets• Developed strategy and launched new products including digital screens -
Associate Director - Point Of Sale & PremiereJcdecaux Apr 2000 - Jun 2004• Increased premium billboard revenue each year up to £20M+ annually• Recruited and led team of 12 to run point of sale division and successfully launch premium billboard portfolio
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Sales Manager – Point Of SaleJcdecaux Aug 1997 - Apr 2000Developed major point of sale advertising contract with Tesco, increasing annual revenue from £0 to £5M+
Daemon Brown Skills
Frequently Asked Questions about Daemon Brown
What company does Daemon Brown work for?
Daemon Brown works for Latour Media Group Uk
What is Daemon Brown's role at the current company?
Daemon Brown's current role is Managing Director.
What is Daemon Brown's email address?
Daemon Brown's email address is da****@****x.co.uk
What skills is Daemon Brown known for?
Daemon Brown has skills like Advertising, Online Advertising, Digital Media, Integrated Marketing, Media Planning, Outdoor Advertising, Digital Strategy, Advertising Sales, Media Buying, Digital Marketing, Media Strategy, Marketing.
Who are Daemon Brown's colleagues?
Daemon Brown's colleagues are Diego Durante, Steven Kemering, Raphael Fogha, Margaux Avram, Sangzi Liang, Guingo Joseph.
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