Close to 30 years of experience in the medical device industry. A senior marketing executive with expertise in strategic marketing and branding, corporate and product communications, digital marketing strategy and implementation, product management and lead generation optimization for B2B2C companies.Results-oriented marketing professional with broad global experience. Thrives in the challenge of bringing together all aspects of an organization to successfully produce and launch competitive and marketable products.Effective in managing large-scale projects from inception to completion, in leading multi-disciplinary teams and in innovating for success. Extremely creative with a holistic view of projects combined with strong managerial skills.Specialties: Product Marketing, Product Management, deep understanding of direct and indirect marketing, commercialization of new products into competitive landscapes, online and offline marketing activities, brand strategy, extensive experience in strategic global and local marketing, excellent management of goals to budget
Listed skills include International Marketing, Product Marketing, Marketing Management, Product Management, and 15 others.