Dafna Ratzon Email & Phone Number

I have a story to share. More precisely, it's your company's story that I'm eager to tell. Crafting narratives is my passion and forte. From shaping brands to fueling growth, whether it's in the digital realm or the tangible world, the story should be told throughout the entire customer relationship journey.As an enthusiast of holistic approaches, I am dedicated to aligning brand visions with consumer experiences. Firmly believing in the power of holistic marketing, I endeavor to transform traditional strategies into dynamic, interconnected journeys that deeply resonate with the company's target audience.I have more than 17 years of immersive experience in the dynamic realm of B2B marketing in several industries: textile printing, homeland security & cyber, telecom & communication, cleantech & desalination, and real estate. I have managed the marketing strategy for various types of products, including systems (hardware), software, and services. Only one thing hasn’t changed- my passion for marketing.Let's collaborate to bring your company's story to life!What else am I good at?• Extensive expertise in all facets of B2B marketing within global technological companies.• Proficient in global team management and overseeing multiple subcontractors.• Mastery of marketing strategy development, work plans, KPI management, budget oversight, and execution of complex projects.• Expertise in driving marketing growth through comprehensive Go-to-Market strategies.• Specialization in branding processes.• Proficiency in marketing communication, including content strategy and execution.• Success in building brand awareness through strategic PR initiatives, thought leadership endeavors, and collaborations.• Skilled in planning and executing exhibitions and events.• Proven track record of collaborating directly with top-tier executives and key stakeholders.

Listed skills include Marketing Communications, Marketing, Management, Social Media Marketing, and 19 others.

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  The College Of Management-Israel

  Communications And Management